Salesforce Marketing Cloud Consultant

• Designing and optimising marketing campaigns using Salesforce Marketing Cloud, including campaign automation, journey design and workflow optimisation
• Configuring and implementing SFMC solutions tailored to client business requirements, ensuring best practice platform setup
• Managing CRM integration to align marketing and sales data, enabling seamless customer intelligence across systems
• Developing and executing marketing reporting and analytics to measure campaign performance and drive continuous improvement
• Supporting clients through the full implementation lifecycle, from discovery and design through to go-live and post-launch optimisation
• Collaborating with cross-functional teams including strategy, creative and technical resources to deliver integrated solutions
• Providing technical guidance on campaign execution, ensuring quality, compliance and performance standards are met
• Contributing to internal knowledge sharing and supporting the development of implementation best practices, Most roles of this type offer the following, dependent on the industry and seniority of the role:
• The opportunity to work on enterprise-scale marketing automation projects with measurable business impact
• Exposure to best-practice SFMC implementation methodologies and emerging marketing technology trends
• Potential progression toward senior or specialist consultant roles, with scope to guide larger implementations or mentor team members
• Flexible, contract-based engagement suited to experienced professionals seeking autonomous project work
• Collaboration with a network of marketing technology specialists and access to continuous learning opportunities
• The chance to work across diverse industries and geographies, building a broad portfolio of implementation experience

• Proven experience implementing and optimising Salesforce Marketing Cloud platforms for enterprise or mid-market clients
• Strong technical knowledge of SFMC core modules: campaign automation, journey design, workflow optimisation and marketing reporting
• Working knowledge of CRM integration principles and experience aligning marketing technology with CRM systems
• Experience translating business requirements into technical specifications and delivering client-focused solutions
• Proficiency in campaign execution, testing and performance reporting
• Excellent stakeholder communication and ability to work collaboratively across teams and with external clients
• Bachelor’s degree in Business, Computer Science, Marketing or related discipline
• Strong problem-solving and attention to detail

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