Social Media Specialist

MOTORCAR
Clifton Park, NY, United States
about 1 month ago
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Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Compensation
$62,400.0 - $66,560.0
Working hours
Regular working hours
Job source

Tech stack

Adobe Creative Cloud Location Search Optimization

Job description

Verrillo Motor Car automotive dealership looking for a creative, energetic, and results-driven Marketing & Social Media Specialist to help enhance our brand presence, engage customers, and drive traffic to our showroom and website.

If you’re passionate about digital marketing, social media, content creation, and building customer engagement, we’d love to hear from you!, * Create, manage, and grow the dealership’s social media presence across Facebook, Instagram, TikTok, YouTube, LinkedIn, and other platforms.

  • Develop and execute marketing campaigns to promote vehicle inventory, special offers, events, and dealership initiatives.
  • Create engaging photo, video, and graphic content showcasing vehicles, employees, customer deliveries, and community involvement.
  • Partner with our photographer/videographer for special projects.
  • Monitor social media channels and respond to customer comments, messages, and online reviews.
  • Coordinate and maintain the dealership website, digital advertising, and online listings.
  • Track campaign performance and provide regular reports on engagement, lead generation, and ROI.
  • Collaborate with sales and management teams to support dealership goals and promotions.
  • Stay current with social media trends, digital marketing best practices, and emerging technologies.

Requirements

  • Experience in social media marketing, digital marketing, communications, or related field.
  • Strong knowledge of Facebook, Instagram, TikTok, YouTube, and Google Business Profile, and Website Content.
  • Experience creating videos, graphics, and marketing content.
  • Experience in Graphic Design is a plus.
  • Proficiency with Canva, Adobe Creative Suite, or similar design tools preferred.
  • Excellent communication, writing, and organizational skills.
  • Photography and videography experience is a plus.
  • Automotive industry experience is preferred but not required.
  • Self-motivated, creative, and detail-oriented.

Benefits & conditions

Pulled from the full job description Health insurance Paid time off, * Competitive salary based on experience

  • Opportunities for growth and professional development
  • A dynamic and team-oriented work environment, * Health insurance
  • Paid time off

Apply for this position

This job is hosted externally. Click below to view the full posting and apply.

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Prepare application

Good distractions

Talks and stories from around this role — technically off-topic, practically not.

2:51 min

Optimizing profiles and locations to attract inbound opportunities

Alla Pavlova Alla Pavlova · World Congress 2023

1:21 min

Educating hiring managers on social media employer branding

Rudi Bauer Rudi Bauer +1 · Cappuccino with HR

3:07 min

Finding a content niche with frontend UI recreations

Nacho Iacovino · World Congress 2021

2:34 min

Understanding the fundamentals of the Elasticsearch engine

Derek Binkley · LIVE

1:46 min

Optimizing index data ingestion using bulk insert operations

Derek Binkley · LIVE

1:27 min

Tailoring employer brand messaging to specific social platforms

Rudi Bauer Rudi Bauer +1 · Cappuccino with HR

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