Social Designer

We are hiring for a client-facing Social Designer with creative & strategic flair who can adapt and localise Global assets for the UK division of our client’s business.

The role will be based onsite at Blackfriars with the client but also allow the hire to be based from home., * Content planning: Work with the brand team to map audience personas, brand messaging and platform requirements to inform content production

• High-Velocity Testing: Take a single creative brief and develop multiple format, hook, and copy variations to rapidly test what resonates with our audience.
• Ads Production (most of the time will be spent here):
• Social: Ideate, design, and edit high-performing static, carousel, and video ads (Reels, Stories, Feed) for Meta, TikTok, Amazon and paid search platforms. Rework prior content to improve performance or longevity or move it from organic to paid optimisation.
• dCommerce Asset Production: Design high-converting product imagery, infographics, upsell flows and landing page content for digital commerce channels (Shopify, Amazon, etc.). Create engaging visuals for CRM (email marketing) and retention campaigns. Translate product benefits and data into clear, engaging visual content
• Performance-Driven Creative Optimization - Review performance data with the marketing team to understand what’s working. Iterate on creative based on insights, testing new hooks, formats, visuals, and messaging angles.
• Graphic Design for Digital Marketing - Design digital assets including email headers, landing page graphics, web banners, product feature visuals, and promotional materials that support campaigns and product launches.
• Short-Form Video Editing - Edit short-form videos using transitions, text overlays, sound syncing, and platform- specific trends. Optimize pacing, hooks, and visual hierarchy to maximize retention and engagement.
• Trend Sourcing: Keep a pulse on TikTok and Instagram native formats, meme cultures, and direct-to-consumer (DTC) layout trends to keep our brand looking fresh and native to the feed.
• Light Photography or Content Capture - Capture simple product shots, lifestyle moments, or behind-the-scenes content when needed to support social storytelling.
• Asset & File Management - Maintain organized file structures, templates, and brand assets. Ensure all deliverables are properly labelled, versioned, and optimised for cross-team use, * Leverage design tools like Adobe, Figma, Canva and AI tools to accelerate output
• Maintain organised templates and asset systems for efficient A/B testing

• Proficiency in your preferred design tools (such as Adobe suite, Figma, Canva) for graphic, photo and video editing, including marketing automation tools to assist with volume scaling
• Knowledge of pacing, text-overlays, audio optimisation, and formatting video specifically to drive digital conversions.
• Support brand team across brand’s visual identity across all digital touchpoints. Ensure consistency in colour, typography, tone, and overall aesthetic.
• Management of files and templates so that deliverables are properly labelled, versioned, and optimised for cross-team use
• Understanding of platform asset specifications and performance drivers
• Happy to work onsite with the client and be the face of our Production agency

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