Salesforce Marketing Cloud Platform Manager

Omega CRM, A Merkle Company in Vitoria, Spain, is seeking a Salesforce Marketing Cloud Platform Manager to enhance campaign automation for a leading global pharmaceutical company. The successful candidate will manage technical aspects of marketing platforms and drive innovation in campaign processes., The Salesforce Marketing Cloud Platform Manager will enable the HPS DU (Human Pharma Delivery Unit) Campaign Automation Services to efficiently and effectively build and automate campaign journeys with their expertise and management of technical aspects of the platforms. The primary platform will be Salesforce Marketing Cloud, but may also include other tools across tour client´s digital engagement environment, such as other Adobe Marketing Cloud software, CDP - customer data platforms, database management systems, and proprietary work-intake tools. The Platform Manager will also leverage and help maintain team-specific spaces within the Atlassian tool stack, including JIRA, Confluence, and BitBucket. Duties & Responsibilities

• Ensure that campaign workflows and deliveries are built to serve the business needs and expectations as defined in the campaign briefings provided by the markets
• Ensure high end-to-end and on-time quality of campaigns, including proper setup to enable measurement and QA-s of campaigns
• Owning and optimizing campaign processes, including platform automation and driving innovation ideas for efficiency and quality.
• Technical spec input and user acceptance testing (UAT) of software enhancements within the marketing automation toolset
• Debugging of workflow and delivery issues, plus reporting and tracking of platform issues and bugs with IT support
• Documentation of enhancements, templates, and technical processes
• Development and testing of script enhancements (including JavaScript), schema extensions, web (API) calls, etc.
• Creation and maintenance of technical workflows, campaign workflow templates, landing pages (web applications), and HTML content
• Collaborating with the Campaign Support Services.
• Communicating & close collaboration with Platform Management Omnichannel

Ideal applicants have a Bachelor’s Degree and at least 2-3 years of relevant experience in Salesforce Marketing Cloud. This role offers a permanent contract, a flexible schedule, health insurance, and opportunities for training and certification., * 2-3 years of experience with Salesforce Marketing Cloud or Adobe Campaign.

• Fluency in English is required.
• Experience in translating business requirements into technical implementations.

Responsabilidades

• Ensure campaign workflows meet business needs.
• Optimize campaign processes and drive innovation.
• Collaborate with Campaign Support Services.

Conocimientos

Campaign management Project management Salesforce Marketing Cloud Technical automation JavaScript SQL HTML CSS APIs

Educación

Bachelor’s Degree in technical studies or business administration

Herramientas

Salesforce Marketing Cloud Atlassian tools (Confluence, JIRA, BitBucket) Descripción del empleo, * Bachelor’s Degree in technical studies or business administration with a strong tech background.

• Excellent campaign management and project management skills, with the ability to prioritize workload efficiently and to manage multiple, complex projects simultaneously
• At least 2-3 years of Salesforce Marketing Cloud or Adobe Campaign experience, knowledge of CDP is a big plus
• Technical marketing automation certification preferred (ie. Architect or Developer is ideal of any enterprise marketing automation platform)
• Experience in translating business and technical requirements into software enhancements.
• Knowledge of databases, SQL, ETL, and web (API) calls.
• Proficiency in ampscript, JavaScript, HTML, CSS; Python is a plus.
• Strong understanding of the Software Development Life Cycle (SDLC), knowledge of CDP is a big plus
• Experience in a software house, consultancy, or project delivery environment preferred.
• Knowledge of email and website design preferred.
• Exposure to Atlassian tools (Confluence, JIRA, BitBucket) is a plus.
• Pharma knowledge (including Veeva CRM) is a plus.
• Experience in production support and troubleshooting preferred.
• Self-motivated, detail-oriented, and adaptable.
• Fluency in English.

• Permanent contract.
• Flexible Schedule. We make it easy. Balance your professional and personal life.
• Trainings & Certifications. Improve your skills and get the official certificate from our main partners.
• Home Office.
• Flexible retribution (public transport ticket, Ticket restaurant, etc)
• Health insurance.
• OMEGA in action. Our commitment to a better society is not just an intention.