CRM Product & Enablement Manager

The Strategy & BI team supports BBC Studios Ad Sales by driving commercial growth, business performance and future capability through strategic insight, trusted data, connected commercial platforms and transformational initiatives.

This role sits within the Change & Enablement function, which leads strategic transformation and operational change across the Ad Sales business. The team is responsible for helping the organisation adopt new capabilities, optimise ways of working and maximise the value of commercial technology investments to support future growth.

WHY JOIN THE TEAM

This role will focus on defining and prioritising the commercial systems roadmap, improving workflow efficiency, driving CRM adoption and enabling connected, scalable ways of working across commercial teams. Working closely with Sales, Marketing, Ad Operations, Planning, Revenue Performance, Business Intelligence, Product and Technology teams, you will help ensure our commercial systems and workflows remain effective, user-centric and aligned to evolving business needs.

The role combines product ownership, stakeholder management and continuous improvement with hands-on operational delivery across CRM, workflows, adoption, governance and commercial operations. You will identify opportunities to improve efficiency, reduce operational friction, strengthen data quality and support the successful delivery of business change across the organisation., Own and evolve the Ad Sales commercial systems roadmap, prioritising initiatives based on business value, user needs and strategic objectives. Lead the optimisation and continuous improvement of Salesforce and support the ongoing evolution of Media Cloud capabilities, ensuring platforms remain effective, scalable and user-centric. Gather, define and translate business requirements into platform enhancements, user stories and workflow improvements. Partner with the Salesforce Product Team to prioritise backlog, shape solutions and support successful delivery. Collaborate across Sales, Ad Operations, Planning, Revenue Performance, Business Intelligence, Product and Technology teams to identify opportunities for improvement. Design and optimise commercial workflows and processes to drive efficiency, consistency and scalability. Identify opportunities to streamline operations, reduce manual effort and introduce workflow automation across the commercial lifecycle. Drive CRM adoption, governance and enablement through training, change management and user engagement initiatives. Build and support a champions network, using user feedback and adoption insights to inform future improvements. Improve data quality, reporting and operational visibility through dashboards, KPIs and performance monitoring. Act as the key link between business and technology teams, ensuring platform development aligns with commercial priorities. Measure the impact of enhancements, evaluate new capabilities and drive continuous improvement across the commercial technology ecosystem.

Do you have experience in Salesforce?, Proven experience owning and improving Salesforce (Sales Cloud), including the optimisation and continuous improvement of CRM processes and workflows. Experience gathering, translating and prioritising business requirements into Salesforce enhancements, platform improvements or roadmap initiatives. Demonstrated success driving Salesforce adoption, user enablement, training and change management across commercial or sales teams. Strong stakeholder management skills, with experience working across commercial, operational and technology teams to deliver business outcomes. Experience identifying and delivering process, workflow or operational improvements that have improved efficiency, data quality, reporting or forecasting.

DESIRED NOT REQUIRED : Experience with Salesforce Media Cloud. Experience within media, advertising, publishing or commercial sales organisations. Experience in a Product Owner, Product Manager or Commercial Systems role. Experience supporting forecasting, revenue operations or commercial reporting processes. Familiarity with media planning tools, order management systems or Ad Tech platform

Pulled from the full job description

• Annual leave
• Company pension, PROPOSED SALARY RANGE: Up to £60,900 + London Weighting (£5,441), depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights., buttontext5e59931b164f1563 a{ border: 1px solid transparent; } .buttontext5e59931b164f1563 a: focus{ border: 1px dashed #24d7d8 !important; outline: none !important; } Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.

We are unable to accept applications via CV and only applications made online will be considered. Please click on the APPLY NOW button to proceed with your application.

.buttontext1ad93fa97229140d a{ border: 1px solid transparent; } .buttontext1ad93fa97229140d a: focus{ border: 1px dashed #24d7d8 !important; outline: none !important; } Redeployment

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

Information at a Glance .buttontextd5e73a7f5816cb58 a{ border: 1px solid transparent; } .buttontextd5e73a7f5816cb58 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontext8d235412d324ef24 a{ border: 1px solid transparent; } .buttontext8d235412d324ef24 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontextbcdd63ad2aed3196 a{ border: 1px solid transparent; } .buttontextbcdd63ad2aed3196 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontextd790a61c65724998 a{ border: 1px solid transparent; } .buttontextd790a61c65724998 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontextce23b67f83f21882 a{ border: 1px solid transparent; } .buttontextce23b67f83f21882 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } This is your BBC

At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.

Find out more about BBC Studios .buttontext9cb2b88c680c7a11 a{ border: 1px solid transparent; } .buttontext9cb2b88c680c7a11 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontextf5cc2c25d68b2df2 a{ border: 1px solid transparent; } .buttontextf5cc2c25d68b2df2 a: focus{ border: 1px dashed #2d073c !important; outline: none !important; } Life at BBC Studios

• A flexible 35-hour working week with 26 days annual leave (plus bank holidays) and the option to buy an extra five days.
• Defined pension (up to 10% employer contributions).
• Caring and parenting support, 24/7 remote GP access, life assurance and accident benefit.
• BBC Studios is a world leader in operating sustainably both on and off screen. Find out more about BBC Group’s science-based Net Zero targets here .
• Career development in a values-led purpose-driven culture.

Benefits may vary if you are joining on an FTC basis.

Learn more about life at the BBC and our values in our candidate pack.

Candidate pack .buttontext2626941be9b1b97b a{ border: 1px solid transparent; } .buttontext2626941be9b1b97b a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontextdd71941d785f8ac7 a{ border: 1px solid transparent; } .buttontextdd71941d785f8ac7 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } You belong

We have a working environment where we value and respect every individual’s unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.

We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

Find out more about diversity, inclusion and belonging in our strategy below.

Diversity, inclusion & belonging strategy .buttontext419ab1306e4f5020 a{ border: 1px solid transparent; } .buttontext419ab1306e4f5020 a: focus{ border: 1px dashed #757575 !important; outline: none !important; } .buttontext767b776c1073e47b a{ border: 1px solid transparent; } .buttontext767b776c1073e47b a: focus{ border: 1px dashed #757575 !important; outline: none !important; } Disability confident

A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content.

Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.