User Acquisition Specialist - Barcelona

Jobrapido

Barcelona, Spain

4 days ago

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Role details

Contract type

Permanent contract

Employment type

Full-time (> 32 hours)

Experience required

5 years minimum

Working hours

Regular working hours

Languages

English

Job source

www.buscojobs.com.es

Tech stack

A/B Testing Automation of Marketing Performance Tuning Data Analytics Gsuite

Job description

OverviewCualquier información adicional que necesite para este trabajo se encuentra en el texto a continuación.Asegúrese de leerla detenidamente y luego envíe su solicitud.In this role you will use data to uncover opportunities, measure performance, and optimize Glovo’s marketing across regions.You’ll partner with performance marketers, data engineers, and data scientists to drive high-impact campaigns and scale acquisition, activation, and re-engagement.You lead regional campaigns from strategy to execution, collaborate across channels, and share insights to elevate team performance.This is a hands-on, data-driven opportunity to influence growth at a fast-paced, cross-functional tech company.Compensaciones / Beneficiosequity planprivate health insurancemonthly Glovo creditdiscounts on transport, food, and nursery expensesgym membershipsextra time off and remote work options up to 3 weeks a year

work from anywhere up to three weeks a year?placeholderResponsabilidadesLead the creation, development, and optimization of regional campaigns (Africa, EE, Balkans, or SWE)Specialize in acquisition, activation, reactivation, and re-engagement through App Campaigns (UAC) and programmatic channelsOwn performance targets and deliver on key metrics to drive growthConduct continuous optimization via A/B testing and performance analysisCollaborate with design, local marketing, BI, and Martech to craft winning strategiesWork with cross-functional teams and multiple stakeholders to execute campaignsRequisitos principales3-5+ years in performance marketingStrong focus on Google App Campaigns (preferably UAC) and programmatic advertisingProven ability to scale xkdbapo campaigns and optimize acquisition funnelsDeep understanding of digital measurement, attribution models, incrementality testing, and performance optimizationStrong analytical mindset turning data into actionable insightsExperience managing large-scale campaigns and cross-team collaborationFluency in English (additional languages a plus)excellent communicationproblem-solvingproactive approachGoogle App Campaigns (UAC)programmatic advertisingROAS optimization

Requirements

Work with cross-functional teams and multiple stakeholders to execute campaigns Requisitos principales3-5+ years in performance marketing Strong focus on Google App Campaigns (preferably UAC) and programmatic advertising Proven ability to scale xkdbapo campaigns and optimize acquisition funnels Deep understanding of digital measurement, attribution models, incrementality testing, and performance optimization Strong analytical mindset turning data into actionable insights Experience managing large-scale campaigns and cross-team collaboration Fluency in English (additional languages a plus) excellent communication problem-solving proactive approach Google App Campaigns (UAC) programmatic advertising ROAS optimization

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