Commercial Data & Analytics Lead
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Job description
Job Description: CORE RESPONSIBILITIES Primary Market Research Leadership * Lead end-to-end qualitative and quantitative PMR engagements across the product lifecycle. * Design discussion guides, surveys, and research methodologies to address key business questions. * Lead PMR surveys with HCPs, KOLs, patients, payers, IDNs, and advocacy organizations. * Translate research findings into strategic recommendations for commercial and medical teams. * Develop longitudinal research programs to monitor evolving market dynamics. Market Intelligence Leadership * Build integrated market intelligence ecosystems combining internal and external data sources. * Monitor therapeutic area trends, epidemiology, treatment paradigms, and market evolution. * Develop executive dashboards and strategic intelligence reports. * Support portfolio planning and investment prioritization decisions. * Identify growth opportunities and market expansion strategies. Competitive Intelligence Leadership * Establish robust CI frameworks to monitor competitors, pipelines, clinical trials, regulatory events, and congress activity. * Lead war-gaming exercises and competitive scenario planning. * Develop competitor profiles and strategic response recommendations. * Create early warning systems for emerging market threats and opportunities. * Deliver executive-level competitive assessments. Forecasting Leadership * Lead strategic forecasting initiatives for pre-launch and in-market assets. * Develop patient-based and analog-based forecasting models. * Integrate epidemiology, patient journey, treatment algorithms, market access, and adoption curves. * Build sensitivity analyses and scenario-based forecasting frameworks. * Partner with commercial, finance, and portfolio teams to optimize investment decisions. Strategic Leadership * Serve as a trusted advisor to executive leadership. * Present strategic recommendations to senior stakeholders and C-suite executives. * Lead cross-functional teams across Commercial, Medical Affairs, Market Access, and Analytics organizations. * Drive innovation through AI-enabled intelligence solutions. * Mentor and develop high-performing teams. ______________ SKILLS & TECHNOLOGIES Market Research & Intelligence * Primary Market Research (Qualitative & Quantitative) * Market Intelligence * Competitive Intelligence * Forecasting & Scenario Planning * Patient-Based Forecasting * Analog-Based Forecasting * Portfolio Strategy * Asset Assessment * Launch Readiness & Commercialization * Congress Intelligence * Voice of Customer Programs * KOL Identification & Mapping * Stakeholder Segmentation * Market Landscape Assessments AI & Advanced Analytics * Generative AI * Machine Learning * Predictive & Prescriptive Analytics * Natural Language Processing (NLP) * Network Analysis * Sentiment Analysis * AI-Powered Insights Generation Data & Visualization Tools * SQL * Python
Requirements
- R * Snowflake * Tableau * Power BI * Excel Advanced Modeling Enterprise Technologies * AWS * Azure * Google Cloud Platform (GCP) * API Integrations Leadership & Business Skills * Strategic Planning & Execution * Portfolio Management * Client Relationship Management * Business Development * Thought Leadership * Team Development & Mentorship * Executive Communication * Cross-Functional Leadership * Financial Planning & Budgeting * Proposal Development * Consultative Selling * Stakeholder Management ______________ IDEAL QUALIFICATIONS * 12+ years of biopharmaceutical experience in Primary Market Research, Market Intelligence, Competitive Intelligence, Forecasting, Commercial Analytics, or Strategic Consulting. * Deep expertise across the pharmaceutical product lifecycle, including pre-launch, launch, and in-market products. * Strong understanding of HCP, patient, payer, and market access dynamics. * Proven track record leading enterprise-scale strategic initiatives. * Experience building and managing high-performing global teams. * Demonstrated ability to influence executive stakeholders and drive strategic decisions. * Advanced degree preferred (MBA, MPH, MS, PhD, PharmD, or equivalent).
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