Ecommerce Specialist
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Role details
Tech stack
Job description
We are seeking a results-driven Amazon Marketplace Specialist to join our growing marketing agency and manage the day-to-day execution and optimization of Amazon marketplace initiatives for a portfolio of client accounts. This individual will help brands strengthen their presence on Amazon, improve product discoverability, drive sales, and maximize advertising performance., * Marketplace Management: Manage and optimize Amazon marketplace accounts for multiple clients, supporting day-to-day operations, catalog maintenance, product listings, inventory visibility, and account health.
- Product Listing Optimization: Develop and optimize product titles, bullet points, descriptions, backend search terms, A+ Content, and product imagery to improve organic visibility, conversion rates, and sales.
- Amazon Advertising: Execute and optimize Amazon PPC campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display, monitoring budgets, bids, keyword performance, and campaign efficiency.
- Performance Analytics: Monitor marketplace KPIs, including sales, conversion rates, organic rankings, ROAS, ACOS, TACOS, and advertising spend. Develop regular performance reports and identify opportunities for improvement.
- SEO & Keyword Research: Conduct keyword research and competitive analysis to strengthen product discoverability, improve search rankings, and identify marketplace growth opportunities.
- Client Account Support: Collaborate with account management and broader agency teams to develop recommendations, communicate performance insights, and support client presentations and business reviews.
- Promotions & Merchandising: Assist with the planning and execution of Amazon promotions, coupons, deals, seasonal campaigns, and other initiatives designed to increase traffic and sales.
- Catalog & Retail Readiness: Monitor listing suppressions, stranded inventory, content issues, Buy Box performance, and other factors affecting product availability and conversion.
- Strategic Optimization: Identify opportunities to improve marketplace performance through A/B testing, pricing and promotional analysis, competitor monitoring, and ongoing campaign optimization.
- Cross-Functional Collaboration: Partner with creative, paid media, analytics, and account teams to ensure marketplace content, advertising, and brand messaging are aligned with client objectives.
Requirements
The ideal candidate has hands-on experience with Amazon Seller Central and/or Vendor Central, Amazon Advertising, product detail page optimization, and marketplace analytics. This is an exciting opportunity for a detail-oriented, analytical marketer who enjoys working across multiple brands, collaborating with cross-functional teams, and translating marketplace data into actionable growth strategies., * 3-5 years of experience in Amazon marketplace management, e-commerce, digital marketing, or a related field.
- Hands-on experience with Amazon Seller Central and/or Vendor Central.
- Experience managing or optimizing Amazon PPC campaigns through Amazon Advertising Console.
- Strong understanding of Amazon marketplace SEO, keyword research, product listing optimization, and conversion rate optimization.
- Familiarity with Amazon advertising metrics, including ROAS, ACOS, TACOS, CPC, CTR, and conversion rate.
- Experience analyzing marketplace performance and translating data into actionable recommendations.
- Proficiency with Excel or Google Sheets and experience developing performance reports.
- Strong organizational and project management skills, with the ability to manage multiple accounts, priorities, and deadlines in an agency environment.
- Excellent written and verbal communication skills and the ability to collaborate effectively with internal teams and clients. xrbllit
- A proactive, detail-oriented mindset with a strong interest in e-commerce, retail media, and marketplace growth.
Benefits & conditions
Salary: $75,000-$110,000 (DOE)
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