MarTech Platform Specialist

Educational Media Foundation
Franklin, TN, United States
1 day ago
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Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Experience level
Experienced
Experience required
2 years minimum
Working hours
Regular working hours

Tech stack

HTML Application Programming Interfaces (APIs) Data Analysis Cascading Style Sheets (CSS) Customer Data Management Electronic Mailing Email Production Standard Sql Salesforce.Com SQL Databases Strategies of Testing Data Analytics
+2 more
Enterprise Integration Webhooks

Job description

We hire first for ministry alignment and a shared commitment to our faith, mission, vision, and values. We then seek talented professionals who can use their God-given gifts, skills, and experience to serve with excellence.

If you love Jesus and are called to be part of a ministry that places Christ at the center of everything we do, we invite you to explore this opportunity. If your heart aligns with our mission and you possess the knowledge, skills, and abilities needed for the role, please keep reading.

Join K-LOVE as a MarTech Platform Specialist and use your technical expertise, data insights, and collaborative skills to power multichannel marketing campaigns that advance our ministry’s mission!

Here’s some of what you will be doing:

  • Own the technical configuration, audience segmentation, and optimization framework for Braze email campaigns, Canvases, and related messaging, while enabling marketing and digital teams to execute simpler day-to-day campaigns independently.
  • Implement and refine Braze segmentation, Liquid personalization, and testing strategies to improve email performance and audience experience.
  • Partner with digital teams to guide quality assurance for Braze email campaigns, including setup, Liquid-driven personalized content, link tracking, inbox rendering, deliverability, and launch readiness.
  • Build and troubleshoot forms, landing pages, templates, and related technical components in partnership with digital and web teams.
  • Create, interpret, and communicate Braze email, audience, and journey performance insights using marketing platforms, CRM tools, and related data sources.
  • Use SQL, platform tools, and troubleshooting methods to investigate data issues, campaign behavior, and integration needs, and recommend practical solutions.
  • Develop and maintain HTML, CSS, and related technical components that support Braze email templates, modular content blocks, and campaign assets.
  • Maintain and help improve campaign standards, UTM tracking practices, naming conventions, and operational documentation that support Braze email execution.
  • Lead the technical development, testing, launch, optimization, and reporting of complex Braze Canvases, triggered campaigns, and related email initiatives, while supporting scalable execution by marketing and digital teams.
  • Partner with campaign managers, developers, analysts, and business stakeholders to align on technical requirements, support scalable execution, and strengthen Braze campaign operations across teams. *

Requirements

Channel Marketing, Marketing Campaign, Team Player, Email Campaign, Campaigns, Marketing, Test Strategy, Performance Management, Quality Assurance, Identify Issues, * 2-5 years’ experience, with practical experience and expertise in one domain.

  • Advanced working knowledge of Braze, including email campaign setup, Canvas orchestration, audience segmentation, and message configuration, with the ability to manage more complex execution independently.
  • Hands-on experience with Liquid and related templating approaches to support Braze personalization and dynamic email content.
  • Strong data analysis skills with the ability to interpret Braze email performance, audience behavior, segmentation opportunities, and journey trends.
  • Proficiency in HTML, CSS, APIs, webhooks, and related technical solutions that support Braze email templates, campaign builds, and platform integrations.
  • Experience executing and optimizing Braze email campaigns, triggered messages, Canvases, and related push or in-app messaging with increasing complexity.
  • Proficiency in UTM parameters, link tracking, and measurement practices that support Braze email reporting and attribution.
  • Working knowledge of SQL for data analysis, troubleshooting, reporting support, and investigation of campaign or data issues.
  • Working knowledge of Salesforce CRM and related customer data used to support marketing initiatives. *

Benefits & conditions

What can we offer you?

  • Industry leading Medical, Dental & Vision coverage
  • Short/long term disability and life insurance
  • Robust 401K with company match
  • Parental leave with Baby Bonding pay
  • Generous PTO, holiday and sick pay
  • Unique company culture that includes exclusive access to concerts, movie premieres, media industry events, and more
  • Leadership and Career Development Programs

About the company

K-LOVE is a nonprofit, multi-platform media company on a mission to draw people closer to Christ. Founded in 1982 in Santa Rosa, CA, with a singular radio station, K-LOVE today owns and operates the nation’s two largest Christian music radio networks (K-LOVE and Air1) with over 1,000 broadcast signals across all 50 states, streaming audio reaching around the world, and a growing family of media ministries including podcasts, books, films, concerts, and events. K-LOVE employs nearly 500 team members between its office in Nashville, TN and field locations around the country. You can view our mission and values here Mission, Beliefs & Values.

“As an Equal Opportunity Employer, K-LOVE makes employment decisions based on merit and other legitimate reasons. The Company is committed to a diverse and inclusive work environment and equal employment opportunities regardless of protected class, characteristic or status. However, K-LOVE is a religious non-profit organization where all team members contribute to the Company’s mission of encouraging our audiences “to have a meaningful relationship with Christ.” Therefore, pursuant to the Civil Rights Act of 1964, Section 702 (42 U.S.C. 2000e I(a)), K-LOVE has the right to hire only candidates who agree with the Company’s Statement of Faith, Mission, Vision, and Values. Also, as a religious non-profit organization, the Company is not governed by the CA Fair Employment and Housing Act.”

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