Data Analyst

As a Senior Data Analyst, you are both strategically and operationally responsible for our data insights. You will operate at the heart of our organization, working closely with the MT, Marketing, Finance, and Development teams. Marketing budgets are growing, experiments are running in rapid succession, and critical choices regarding growth, pricing, and international expansion rely heavily on data. This means you will tackle complex problems with a direct impact on the company’s trajectory.

You will analyze and model customer behavior to understand exactly where our growth comes from. You will translate your insights into concrete improvements regarding retention, conversion, and revenue, driving direct commercial impact.

At the same time, you will build the foundation that makes this possible. You will develop a clear KPI structure, ensure consistent data definitions, and guard the quality of our data sources. Through dashboards and deep-dives, you ensure that teams and management always have reliable information to guide their decisions. You present insights to management, help teams evaluate hypotheses and experiments, and actively advise on the strategic questions our company should be asking next.

You determine the course in the field by means of:

• models and analyses around customer behavior to implement changes with large commercial impact, think of marketing efficiency (CAC/CLV), cohort analyses, churn and retention, funnel analyses, and experimentation (A/B testing).
• a clear KPI structure, consistent data definitions, and high data quality.
• dashboards and insights that help teams make better-substantiated decisions.

Our tech stack We work with a pragmatic data stack and are open to improvement. You think along about how we can further professionalize our tooling and data processes. We encourage the use of AI when this helps to set up analyses, data processing, and reporting faster and more efficiently. At this moment, we work with among others:

• Python for analyses and modeling
• Tableau and Looker Studio for dashboarding and data visualization
• SQL for data processing

• You combine technical depth with business insight. You feel comfortable in an independent role with a lot of responsibility and direct visibility towards the board of directors.
• You have a Master’s (WO) level of working and thinking
• You have 4 - 8+ years of experience in a similar role
• Very strong SQL skills and experience with dashboarding & data visualization
• Technical basic knowledge of data warehousing and data engineering
• Strong analytical skills combined with commercial insight
• Hands-on, comfortable in a scale-up environment and experienced in advising management and the board of directors
• You recognise yourself in our core values

• A competitive salary between €4.800 and €6,500 based on knowledge and experience
• A learning and development budget equal to 5 percent of your annual salary
• A solid pension plan with no personal contribution
• We work hybrid, this means that you decide where you work best, at home or in the office. In the long term, we strive for a fixed team day.
• A professional yet informal work environment with a flat structure and without unnecessary meetings
• On top of that, we offer fun extras when we hit our company targets, such as surprises, team outings, and additional bonuses

About JouwWeb (and Webador) With JouwWeb, small business owners can easily create a professional website or online store they are proud of. New AI features in our tool make starting a website truly effortless.

We are based in Strijp-S in Eindhoven and have been growing rapidly for years, partly thanks to Webador, our international brand. It is no coincidence that we have been listed in the Deloitte Fast50 for seven consecutive years, including four years as the longest-listed company on the ranking. An achievement we are especially proud of, particularly because we accomplished this as a fully bootstrapped company.

Today, more than 350,000 small business owners worldwide use the premium version of our software. By reaching more customers, we increase the impact we make on entrepreneurship globally. Our ambitious goal is to grow to 1,000,000 customers by 2030. Despite this growth, we deliberately remain a compact team of around 45 colleagues, where everyone makes a visible impact.

We like to keep things simple, both in our product and in our processes. We work in a data driven way and validate hypotheses with experiments. We have few meetings. our team works with focus and calm on meaningful improvements.