Sr. Data Analytics (Website Analytics)

TWO95 International, Inc
El Segundo, CA, United States
2 months ago

Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Experience level
Expert
Experience required
3 years minimum
Working hours
Regular working hours
Job source

Tech stack

Adobe Analytics Adobe Marketing Cloud Data Analysis Google Analytics Web Analytics Adobe Data Analytics

Job description

*Deliver Data-driven, actionable insights

*Analyze on-site customer journeys under an optimization-focused lens

*Present insights to clients and account teams in a compelling and relevant story with recommendations backed by robust analysis

*Provide strategic guidance on analytics and measurement strategies, while leading by example with an active delivery role

*Develop an intimate understanding of our client’s business and their customers, and pro-actively identify ways to help our clients achieve their goals

*Work closely with account teams to identify opportunities, participate in sales pitches and strengthen SapientRazorfish’s leadership position in digital transformation

*Collaborate with cross functional teams, including creative, design and technology to shape meaningful customer journeys and customer centric thinking

Requirements

Must Have: experience with campaign targeting, segmentation, test design/learning plans, reporting and optimization of:

  • Website/mobile (Adobe/Google Analytics)

  • DMP/Digital media (nice to have), *3-6 years of experience with a focus in Site Analytics and Optimization or related fields.

*Bachelor’s degree, in Marketing, Business, Engineering or a related field.

*Passion for digital analytics, working with data and deriving insights to answer client business questions

*Experience leading and delivering analytics engagements

*Strong knowledge of the digital space and digital analytics

*Strong communication and client service skills

*Strong organizational skills and attention to detail

*Strong consultative skills and the ability to challenge status quo and gain adoption

*Comfort with working in and contributing to a fast-paced, team based environment

*Management or mentorship experience - providing training, project support, career advice and delegated responsibilities

*Proficiency in Adobe Analytics and other Adobe Marketing Cloud products, specifically Test and Target

*Proven ability to influence stakeholder and senior leaders, and manage organizational change

*Recruit and Manage team of ‘rock-star’ analysts

*Build a customer obsessed culture and grow our business

Apply for this position

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