Sales Manager - Industrial Sales (Generac Power Systems)

Are you a strategic leader who understands that an industrial sale is won in the details? As the Exclusive Mid-Atlantic Industrial Dealer for Generac, we are seeking a high-caliber Sales Manager to lead our Industrial Sales Team.

This is a Full-Cycle Leadership role. You will oversee a multidisciplinary team-including Outside Sales Reps, Sales Engineers, and Sales Project Coordinators-to ensure every project is technically sound, commercially aggressive, and executed flawlessly. Reporting to the CEO, you are the architect of our regional growth and the guardian of our “cradle-to-grave” sales process.

The Mission: Command the Full Sales Lifecycle

• Strategic Sales Leadership: Develop and execute the playbook for Generac Industrial and Commercial sales. You will lead the charge in identifying growth opportunities and ensuring we are the dominant brand in the MD/DC/VA/DE corridor.
• Full-Cycle Team Management: You will lead, mentor, and synchronize three critical roles:
• Sales Representatives: Driving the “hunt” and closing new business.
• Sales Engineers: Ensuring technical accuracy, spec-heavy design, and complex submittals.
• Project Coordinators: Managing the transition from “Sold” to “Installed,” ensuring seamless logistics and customer satisfaction.
• Executive Partner Relations: Build and maintain high-level relationships with top-tier electrical contractors, engineering firms, and distributors. You will support your team in navigating high-stakes negotiations and closing “landmark” projects.
• Operational & Pricing Authority: Oversee pricing strategies, contract negotiations, and proposal development. You will work closely with the CEO to provide accurate forecasting and ensure the team meets aggressive revenue goals.

Do you have a valid Driver’s License license?, Do you have experience in Technical Proficiency?, * Industrial DNA: 5+ years of experience in Equipment, Generators, or Industrial Sales Management. You speak the language of engineers and contractors.

• The “Coach” Mentality: You know how to manage different personalities-from the “Type A” sales rep to the detail-oriented Sales Engineer.
• Full-Cycle Fluency: You understand the entire lifecycle of a capital equipment project, including submittals, lead times, and site-specific technical challenges.
• Operational Steady-Hand: You thrive in a “hands-on” environment, managing high-volume project pipelines through CRM data and strategic oversight., * Bachelor’s degree in Business, Engineering, or a related field (preferred).
• Proficiency with CRM systems and the Microsoft Office Suite.
• Valid Driver’s License and a clean driving record.
• Ability to navigate active industrial job sites and lift up to 30 lbs.

Pulled from the full job description

• Fuel card
• Health insurance
• 401(k) matching
• Paid time off
• Vision insurance
• Dental insurance
• Paid holidays, * Competitive Compensation: High base salary with an uncapped performance-based bonus structure.
• Health & Wellness: Comprehensive medical, dental, and vision insurance.
• Retirement: 401(k) with an aggressive company match to secure your future.
• Mobility & Tech: Company vehicle, fuel card, and the latest hardware for field and office use.
• Time Off: Generous Paid Time Off (PTO), paid holidays, and a focus on work-life balance.
• Career Growth: Direct line to the CEO with real influence on regional expansion and company strategy.