Data Scientist
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Role details
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Job description
The Marketing Data Scientist sits at the intersection of data, AI, and marketing strategy - partnering with leadership to evaluate campaign effectiveness, uncover growth opportunities, and build scalable analytical solutions for payments & digital cash products., Beezwax is seeking a Marketing Data Scientist who is passionate about using data, AI, and machine learning to optimize consumer marketing experiences for payments & digital cash products. In this role, you will provide actionable insights and build scalable analytical solutions to support marketing strategies across the entire customer lifecycle - from acquisition and engagement to retention and reactivation.
You will collaborate closely with marketing, product, and business stakeholders to evaluate campaign effectiveness, uncover new growth opportunities, and integrate AI-driven models into existing business processes. This role combines deep analytical expertise with creative problem-solving and strong communication skills to drive measurable impact.
Our team culture values speed, curiosity, and collaboration. We iterate quickly, challenge assumptions, and make data-informed decisions that shape our global payments ecosystem., * Analyze marketing and business performance using SQL, Python, and statistical methods to surface actionable insights and inform optimization strategy.
- Design and execute A/B tests, multivariate experiments, and causal inference analyses to measure campaign effectiveness.
- Develop and deploy AI/ML models (e.g., customer segmentation, churn prediction, recommendation systems, marketing optimization) to enhance targeting, personalization, insights discovery, and decision-making.
- Integrate machine learning insights into existing business workflows to enable automation and real-time optimization of marketing programs.
- Partner with marketing leaders as a trusted thought partner, advising on campaign design, measurement frameworks, and data-driven storytelling.
- Communicate insights through clear and visually compelling presentations using Keynote, Tableau, or other visualization tools.
- Collaborate cross-functionally with engineering, product, and finance teams to ensure data accuracy, scalability, and accountability towards business impacts.
Requirements
Do you have experience in Statistical significance testing?, Do you have a Master’s degree?, * 3+ years of experience in data science, marketing analytics, or related quantitative fields applied in a business, preferably Enterprise, context.
- Proven expertise with large, complex datasets and transforming data into actionable business insights.
- Demonstrated ability to understand complex business data end-to-end, from raw data to insight, and communicate findings effectively to both technical and non-technical audiences.
- Proficiency in SQL and Python (including libraries such as pandas, scikit-learn, casualimpact, statsmodels, LLMs packages like GPT, Claude, etc.).
- Strong understanding of AI/ML techniques, including regression, classification, clustering, segmentation, and predictive modeling, deep learning models, and LLMs.
- Experience integrating machine learning outputs into marketing or business processes to drive automation and performance.
- Skilled in experimental design, significance testing, and multivariate analysis.
- Excellent data storytelling and visualization abilities, translating technical findings into clear business recommendations.
- Outstanding verbal and written communication skills; ability to influence and build trust across functions.
Education:
Advanced degree (Master’s or Ph.D.) in Data Science, Statistics, Economics/Econometrics, Computer Science, Marketing Science, Operations Research, Mathematics, or Engineering - completed or in progress.
Benefits & conditions
Pulled from the full job description
- Health insurance
- Retirement plan
- Paid time off
- Vision insurance
- Dental insurance
- Career development plan, * Competitive compensation
- Healthcare package with vision and dental
- Vacation / PTO
- Retirement plan
- Support for your continued learning and professional development
- Hardware and software
- Office in Cupertino, CA
Salary: $104,000-$156,000 depending on experience.
Beez contribute in all the ways they want and can. Beezwax is committed to professional growth, and encourages Beez to develop new ways to contribute.
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