Ecommerce Specialist

The Ecommerce Specialist is responsible for coordinating e-commerce activities to drive awareness, new customer acquisition, engagement, and revenue generation. This role will lead the day-to-day execution of the e-commerce business and online sales strategy. This position reports to the Director of Ecommerce., * Assist in achieving growth and hitting sales targets by successfully managing the sales and marketing of the brand’s Amazon or other marketplace channel presence

• Implement a strategic sales plan that expands the account’s customer base
• Collaborate with marketing teams on traffic drivers
• Monitor performance indicators to achieve monthly targets and goals
• Drive execution of sales planning with focus on revenue
• Weekly and monthly analysis of key brand, ad and traffic-driving efforts for optimization
• Conceive, design, analyze and optimize creative marketing and sales promotions that drive traffic and revenue from start to finish
• Assist expansion into additional global markets with select clients
• Own the online drive time calendar
• Vet new digital marketing opportunities to expand into
• Manage the online brand identity, image, and content delivery across marketplace channels
• Produce clear and detailed creative briefs, analytics and sales reports
• On-site merchandising for client product pages, storefront and ads
• Online collateral management for external partners

Do you have experience in Technical Proficiency?, Do you have a Bachelor’s degree?, * Bachelor’s degree in Marketing, Business or a related field

• Up to 5 years of relevant work experience in consumer marketing (online), site merchandising
• Demonstrated experience using marketing metrics to drive business decisions
• Proficiency in Excel and other data analysis tools
• High degree of familiarity with Amazon Seller Central and Vendor Central
• Experience with Walmart.com, Target.com, Ebay, and other ecommerce marketplace channels is preferred
• Background in strategic planning and execution of digital marketing campaigns
• Familiarity with online marketing strategies and marketing channels
• Ability to grasp future trends in digital technologies and act proactively
• Excellent verbal and written communication skills, with great creativity
• Multitasking and analytical skills
• Tech-savvy with a high degree of proficiency in the Microsoft Office Suite of products; working knowledge of Adobe suite or Canva is desirable
• Working knowledge or experience with Google Analytics, Facebook Business Manager and other social advertising platforms highly desirable

PREFERRED CHARACTERISTICS:

• High-energy individual with a willingness to learn and eagerness to seek out efficiencies
• High level of personal initiative, self-driven, bias for action and results-oriented
• Excellent organizational skills and attention to detail and accuracy
• Strong collaborative skills and teamwork with high level of integrity
• A demonstrated ability to follow through on assigned tasks
• Flexibility with hours (evenings or weekends) to meet deadlines and priorities only on as needed basis

Pulled from the full job description

• Referral program
• Professional development assistance
• Parental leave
• 401(k)
• Health insurance
• 401(k) matching
• Paid time off, MISC.:
• Position will be based in Wilsonville, OR with potential for hybrid schedule available for qualified candidates
• Competitive salary + Full benefits package, including medical/vision/dental, Short- & Long-Term Disability, Life Insurance, Accident Insurance, FSA, 401(k), PTO and Paid Holidays

TargetPath is an Equal Opportunity Employer.

Job Type: Full-time

Pay: $1.00 - $2.00 per year, * 401(k)

• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Vision insurance

TargetPath is a consultancy that helps companies reach their potential faster with a higher probability of success. We provide a veteran team that works alongside the client to develop and execute business plans, go-to-market and operational strategies.