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Cappuccino with HR • Dec 30, 2024

Employer Branding: Telling Stories That Matter

Rudi Bauer , Tatjana Obenaus

Are false promises like unlimited PTO sabotaging your talent pipeline? Discover how authentic storytelling and a transparent Employer Value Proposition can attract and retain your ideal candidates.

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Matching moments

2:35 min

Emphasizing people and purpose in modern employer branding

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2:26 min

Realizing the potential of strategic employer branding

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4:20 min

Establishing a credible employer brand footprint

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3:31 min

Developing authentic employer branding with limited HR resources

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2:43 min

Prioritizing authenticity over acting in employer branding

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2:25 min

Connecting employee well-being to shareholder value and employer branding

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