Nico Seyboth
Vision-to-Value Specialist building connected digital ecosystems at INTERSPORT.
Nico Seyboth connects fragmented systems to build integrated digital ecosystems for retailers at INTERSPORT. As a Vision-to-Value Specialist, he focuses on understanding end-to-end business processes to figure out what actually needs fixing.
He relies on rapid iteration and data analysis to test new ideas. By combining fast prototyping with real user research, Nico ensures new tools tackle genuine inefficiencies instead of just adding complexity.
