Growth Lead
Role details
Job location
Tech stack
Job description
- Identify and segment key target audiences, including startups and teams operating on Cloudflare
- Plan and execute structured outreach campaigns to generate qualified leads and partnerships
- Represent Optux AI through podcasts, interviews, and relevant community discussions
- Build and maintain a professional network that contributes to product awareness and business growth
Content & Communication
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Translate complex technical concepts (server-side testing, Cloudflare Workers, SEO-safe experimentation) into clear and compelling narratives
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Develop content strategies across multiple formats - including video explainers, product case studies, articles, and email campaigns
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Design and publish simple, conversion-oriented landing pages using Framer or similar tools
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Manage all social media channels, ensuring consistent messaging and brand alignment Activation & Growth
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Re-engage users who registered but have not completed onboarding or activation
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Plan and optimize targeted, cost-effective advertising campaigns across relevant platforms and professional communities
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Collaborate closely with product and engineering teams to ensure that marketing communication aligns with product improvements and the roadmap
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Consistently translate technical value into clear business benefits for decision-makers Hypothesis & Experimentation
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Formulate and validate data-driven growth hypotheses
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Use AI-driven tools to streamline content creation, automation, and market research workflows
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Develop scalable, repeatable growth processes that can be continuously measured and improved
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Growth Marketing : 2+ years in B2B or startups, with proven success driving user acquisition and activation
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Outbound & Communication : Comfortable with direct outreach, cold messaging, and public speaking (podcasts, demos, communities)
Requirements
- Content & Storytelling : Strong ability to craft narratives that convert complex tech into business value
- Self-Management : Independent, structured, and proactive. No micromanagement - just ownership
- Technical Literacy : Basic understanding of web infrastructure (bonus if familiar with Cloudflare)
- AI Power User : Experienced in using LLMs and other tools to scale workflows
- Language Skills : Fluent in English (C1) and Russian (B2+)
Benefits & conditions
This isn't just another sales role. We're looking for a partner who loves turning complex products into stories people can't wait to hear and buy.
Growth Lead
Optux AI is a server-side experimentation and personalization platform running on Cloudflare Workers.
It empowers teams to run server-side A / B tests, split experiments, and SEO-safe personalization directly on Cloudflare Workers - ensuring zero impact on page speed, security, or SEO performance.
Our niche is well-defined, and the product delivers real value - but the onboarding isn't plug-and-play.
Optux AI requires a thoughtful, technical setup process. That's why we're not looking for someone just to run campaigns.
About the company
Cloudflare, Inc. is the leading connectivity cloud company on a mission to help build a better Internet. It empowers organizations to create an application modernization and AI strategy to consume, build, protect, and defend at scale. Cloudflare’s connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can power and protect their applications.
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