Data Analyst - Digital Marketing
Media Gmbh
München, Germany
2 days ago
Role details
Contract type
Permanent contract Employment type
Full-time (> 32 hours) Working hours
Regular working hours Languages
EnglishJob location
München, Germany
Tech stack
Google BigQuery
Information Engineering
Data Infrastructure
ETL
Data Visualization
SQL Databases
Data Streaming
Systems Integration
Web Analytics
Google Cloud Platform
Job description
- Development and maintenance of data infrastructure for marketing environments
- Design and optimization of robust ETL processes to ensure seamless data flows
- Creation and governance of marketing data standards and taxonomy for campaign consistency
- Integration of diverse data sources (including social media, programmatic advertising, CRM, and web analytics) into a unified data landscape
- Development and maintenance of digital marketing dashboards for actionable business insights
- Technical implementation of advanced marketing analytics projects, such as media mix modeling for ad spend optimization
- Collaboration with marketing and technology teams to translate requirements into technical solutions
Requirements
Do you have experience in Web analytics?, * Completed degree in a technical, analytical, or comparable field
- Several years of documented expertise in data engineering or analytics, with a focus on digital marketing
- Advanced SQL knowledge, ideally with experience in Google Cloud Platform/BigQuery
- Solid experience with ETL processes and integrating multiple data sources
- Experience in designing and maintaining digital dashboards with common visualization tools
- In-depth understanding of digital marketing channels, attribution models, and marketing technology solutions
- Strong communication and teamwork skills within interdisciplinary settings
- Experience with Google Cloud Platform or BigQuery ecosystem is a plus
Benefits & conditions
- 30 days vacation & company pension plan
- Employees discount & Fitness Collaborations
- Training & Education
- Open corporate culture & Teamwork
- Mobile work (50/50)
About the company
At MediaMarktSaturn, we transform data into customer delight. Our Customer Analytics & Marketing Insights team sits at the heart of our business, building the technical foundation that powers our marketing strategies and creates meaningful connections with our customers.
The best solutions come from bringing together diverse perspectives. Embracing diversity is key to achieving our vision of becoming the Experience Champion. We value inclusion, foster equal opportunity, and welcome you to be part of our team.