Senior Digital Analyst

The Senior Digital Analyst will play a crucial role in analysing digital marketing performance and providing actionable insights to improve strategies and campaigns. This temporary position offers an exciting opportunity to contribute to impactful initiatives within the public sector.

• Deliver defined project outputs that support digital initiatives
• 2-4 days in the office a month / £400 P/D LTD company, * Analyse digital marketing data to evaluate campaign effectiveness and identify areas for improvement.
• Create detailed reports and dashboards to communicate performance insights to key stakeholders.
• Collaborate with marketing teams to optimise digital strategies across various platforms.
• Monitor and interpret web analytics, social media metrics, and other relevant data sources.
• Provide actionable recommendations to enhance audience engagement and conversion rates.
• Support the development of data-driven marketing plans and strategies.
• Ensure data accuracy and integrity across all reporting tools and systems.

• Strong analytical skills and experience working with digital marketing data.
• Proficiency in web analytics tools and reporting platforms.
• Ability to interpret complex data and present it in a clear, actionable format.
• Experience collaborating with cross-functional teams in a professional setting.
• Experience using Jira or equivalent to manage requirements
• Adeptness at identifying trends and opportunities within digital marketing campaigns.

• 3-6 month contract
• Competitive daily rate: £400 P/d (LTD company outside IR35)
• 2-4 days in the office a month
• Hybrid working

The employer is a medium-sized organisation operating within the public sector, known for its commitment to delivering high-quality services and innovative solutions. They provide a professional working environment and are dedicated to achieving measurable success in their marketing efforts.