Technical product owner - email

Creative Fabrica
Amsterdam, Netherlands
2 days ago

Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Working hours
Regular working hours
Languages
English

Job location

Amsterdam, Netherlands

Tech stack

A/B testing
Data analysis
Automation of Marketing

Job description

  • Own the end-to-end email strategy, including transactional and marketing automation emails.
  • Build an email design system.
  • Develop, implement, and optimize email workflows and campaigns to enhance user engagement and retention.
  • Collaborate with cross-functional teams (marketing, development, design) to ensure seamless email integration with other platforms.
  • Monitor and analyze email performance metrics, generating reports and insights for continuous improvement.
  • Monitor and optimize email costs.
  • Ensure compliance with email regulations and best practices, including CAN-SPAM, GDPR, and other relevant laws.
  • Manage and maintain email deliverability, including IP reputation and inbox placement.
  • Troubleshoot and resolve technical issues related to email systems and campaigns.
  • Stay updated with industry trends, tools, and best practices to enhance email strategy and execution continually.Your Profile:
  • Proficient in email marketing platforms.

Requirements

We seek a highly-skilled Technical Product Owner to join our team. This role involves overseeing all our email communications, from transactional emails to sophisticated marketing automation. You have a strong technical background, a passion for email technology, and a keen eye for detail., * Strong understanding of email automation and CRM systems.

  • Experience with HTML/CSS for email design and development.
  • Knowledge of email deliverability best practices and tools.
  • Familiarity with email compliance regulations (e.g., CAN-SPAM, GDPR).
  • Analytical skills with proficiency in data analysis tools.
  • Experience with A/B testing and optimization techniques.You have:
  • Excellent communication and collaboration skills.
  • Detail-oriented with strong organizational skills.
  • Problem-solving mindset with the ability to troubleshoot technical issues.
  • Ability to work independently and manage multiple projects simultaneously.
  • Creative thinker with the ability to develop engaging and effective email content.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Adaptable and open to learning new tools and technologies. #J-18808-Ljbffr

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