World Congress 2025

Software is the New Fuel, AI the New Horsepower - Pioneering New Paths at Mercedes-Benz

July 10, 2025 14:10 – 14:40 · 30 min Mainstage

What this session covers

Join Katrin Lehmann and Magnus Östberg and learn why software is the new fuel and AI the new horse power behind every new Mercedes-Benz. The Mercedes-Benz operating system MB.OS enhances connectivity, performance, and future-proof technology. Behind the scenes, however, there’s a symphony of innovation at work. The MB.OS End-to-End Software Journey is the initiative to design these processes and build the required IT tooling. Discover how AI applications in our products improve safety, efficiency, and personalization and how our developers support AI implementation across the entire value chain.

Related talks at this congress

Open session

World Congress 2025

July 11, 2025 · 15:40–16:10

Stage 8

Breaking the Hardware Mindset: Overcoming Barriers to System-Level Innovation

Réka Leisztner

Senior Consulting Manager @ Zühlke Group | Product Management | Systems Thinking | Smart & Connected Devices | Technology Management | R&D Processes

Réka Leisztner
Open session

World Congress 2025

July 11, 2025 · 15:40–16:10

Stage 5

Blueprints for Success: Steering a Global Data & AI Architecture

Dominik Schneider

Global Head of Data & AI Architecture and Excellence at Merck Group

Dominik Schneider
Open session

World Congress 2025

July 10, 2025 · 10:45–12:45

M6 (40 Seats)

Beyond AI Readiness: Scaling Data-Driven Engineering for Next-Gen Software & Infrastructure

Eduard, Jannis Eickenroth, Sophie Kleinke

Eduard
Jannis Eickenroth
Sophie Kleinke
Open session

World Congress 2025

July 11, 2025 · 12:15–14:15

M6 (40 Seats)

MLOps & LLMOps in Banking IT: Automation, Infrastructure & Real-World Challenges

Daniel Evenschor, Lars Langerbein, Matthias Kordt, Sebastian Klenke

Daniel Evenschor
Lars Langerbein
Matthias Kordt
Sebastian Klenke
All sessions at this congress