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World Congress 2025 • Aug 20, 2025 • Session details

Software is the New Fuel, AI the New Horsepower - Pioneering New Paths at Mercedes-Benz

Katrin Lehmann , Magnus Östberg

Mercedes-Benz is rewriting 130 years of automotive legacy. Software and AI are now their foundational horsepower. Discover how 200 petabytes of data drive this software-defined vehicle revolution.

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Matching moments

2:55 min

Transforming automotive mobility with software and intelligence

Maxim Lebold +1 · World Congress 2023

3:16 min

Driving developer productivity with AI in automotive tech

Mike Butcher Mike Butcher +3 · World Congress 2024

2:20 min

Introduction to software driven vehicle manufacturing

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6:43 min

Adopting a software-first approach to vehicle development

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2:21 min

Introduction to machine learning in the automotive industry

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1:47 min

Current state of software integration in modern vehicles

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