World Congress 2025
July 11, 2025 · 13:00–13:30
Stage 1
The Innovation Formula: Fast Prototyping, Data Analysis, and Real User Insights
Nico Seyboth, Silvia Schreier
World Congress 2025
UX isn’t a phase. It’s a thread woven through the entire product development cycle. Here’s how to stop throwing designs over the wall—and start building better tools, faster.
We show that integrating UX doesn’t slow teams down—it increases speed, quality, and dev happiness when done right.
World Congress 2025
July 11, 2025 · 13:00–13:30
Stage 1
Nico Seyboth, Silvia Schreier
World Congress 2025
July 10, 2025 · 17:30–18:00
Stage 5
Dora Makszy
Product Designer, Information Architecture & Design Systems Geek
World Congress 2025
July 11, 2025 · 09:00–09:30
Stage 1
Madalena Costa
Madalena Costa, Lead Product Designer at Glanceable
World Congress 2025
July 10, 2025 · 16:50–17:20
Airstream 1
Martin Keary
Head of Software, Muse Group