World Congress 2026 Europe - Virtual Stage

Engineering for Reality: Strategy, Culture & Technology for Unpredictable Markets

June 30, 2026

What this session covers

Digital transformation is no longer a technology challenge; it’s a leadership challenge. Businesses are navigating unpredictable markets, cost pressures, customer distrust, and rapidly shifting expectations around automation and AI. African operators, who have long worked in high-constraint environments, have developed transformation strategies that are now becoming globally relevant. We will discuss how to lead transformation that actually sticks particularly across culture, technology, operations, and customer experience.

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