Adobe RTCDP Consultant

Serve as the client-facing Adobe RTCDP platform consultant: lead discovery, translate business goals into CDP use cases, define identity and activation requirements, prioritize activation strategies across channels, enable client teams, and collaborate with architects, engineers, and PMs to deliver CDP implementations that drive measurable marketing outcomes., Bounteous is seeking a CDP Consultant to help clients unlock the value of their customer data through Customer Data Platforms (CDPs), with a focus on Adobe Real-Time CDP. In this role, you will serve as a strategic consultant helping organizations translate business goals into scalable CDP use cases that enable audience activation, personalization, and cross-channel engagement.

This position sits within our Technology team and works closely with Solution Architects, Data Engineers, Marketing Strategists, and digital marketing specialists to bring data-driven customer experiences to life. The consultant leads discovery efforts, supports activation strategies, and partners with business and technical teams to design solutions that deliver measurable marketing outcomes.

Success in this role requires a strong consulting mindset, a passion for marketing technology, and the ability to translate complex technical concepts into clear insights for clients and internal teams. The ideal candidate is curious, detail-oriented, and proactive in identifying opportunities to better leverage customer data to power modern digital marketing.

While the immediate need is Adobe RTCDP expertise, candidates must be willing to learn and support a variety of CDP and marketing automation platforms in this role.

Information Security Responsibilities

• Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
• Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information, * Serve as the day-to-day platform consultant for clients, providing strategic guidance on Customer Data Platform (CDP) capabilities, use cases, and activation strategies.
• Develop a deep understanding of each client’s business objectives, marketing strategy, and available customer data to ensure CDP initiatives support measurable marketing outcomes.
• Lead discovery sessions, stakeholder interviews, and requirements gathering to identify opportunities for CDP-driven marketing use cases.
• Translate marketing and business requirements into clear CDP business and technical requirements for identity resolution, data governance, data modeling, data ingestion, segmentation, channel activation, and audience reporting in partnership with Solution Architects and engineering teams.
• Support product and strategy teams to prioritize activation-focused CDP use cases that support segmentation, personalization, and cross-channel customer engagement.
• Define activation strategies that leverage downstream orchestration channels such as paid media, email, SMS, web personalization, and other channels commonly found in marketing automation platforms.
• Partner with other platform consultants to create and maintain solution documentation for CDP and orchestration platforms.
• Serve as the platform subject matter expert for each client’s CDP implementation, advising on platform capabilities, limitations, and best practices.
• Manage incoming platform-related requests and collaborate with internal teams to prioritize and deliver CDP enhancements and activation initiatives.
• Work closely with the Project Management team to coordinate delivery timelines and manage multiple concurrent initiatives.
• Provide hands-on guidance and enablement to client teams, helping them operationalize CDP capabilities and maximize value from their marketing technology investments., Artificial Intelligence * Information Technology * Professional Services * Software * Analytics * Generative AI * Big Data Analytics Lead end-to-end media strategy and planning for B2B financial services and fintech clients, designing omnichannel and ABM-driven media plans that drive account engagement, pipeline progression, and revenue influence. Define channel roles, measurement frameworks, and integration with non-paid levers; analyze performance with analytics tools to generate insights; advise clients and support new business development while partnering with activation teams. Top Skills: Abm PlatformsAdobe AnalyticsCRMCroDspsLooker StudioPaid SearchPaid SocialProgrammaticSeoTableau Bounteous, The Senior Director of Business Development drives growth within Bounteous’ Adobe ecosystem by generating new business, developing pipelines, and nurturing key stakeholder relationships. The role involves closing complex deals and ensuring compliance with data protection standards while leading collaborative efforts across internal teams.

• 5+ years of experience working in an agency environment; strong consulting, and client-facing skills
• 3+ years of experience working with CDPs, specifically Adobe RTCDP
• Strong understanding of customer data platforms and the modern data infrastructure
• Hands-on experience configuring Adobe Real-Time CDP, including creating complex audiences
• Familiarity with all Adobe applications is strongly preferred
• Experience with Adobe Tags (formerly called “Launch”) and AEP SDK implementation is a plus
• Experience with analytics tools like Google Analytics or Customer Journey Analytics is a plus
• Experience with data visualization tools such as Tableau, PowerBI, etc. is a plus
• Experience with marketing automation tools is a plus
• Experience with A/B testing tools is a plus
• College degree in Marketing, Business, Analytics, Data Science or related field, Artificial Intelligence * Information Technology * Professional Services * Software * Analytics * Generative AI * Big Data Analytics

Bounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. With uncompromising standards for technical and domain expertise, we deliver innovative and strategic solutions in Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, APAC, and EMEA. By partnering with leading technology providers, we craft transformative digital experiences that enhance customer engagement and drive business success.