Analyst, Precision

The Analyst is responsible for digital campaign management activities such as campaign set-up, documentation creation and maintenance, QA, performance reporting, and billing reconciliation. You’ll identify and implement optimizations based on data analysis/trends and provide updates to the rest of the team on campaign status (I.e. pacing, performance to KPIs, any issues you’re seeing, etc).

Most importantly, you must possess a strong inner drive to reinvent the digital media landscape, enjoy working with some of the finest minds in the industry, and want to be a part of something truly unique that will have a lasting impact.

Sound like you? Read on.

• Executing, managing, and optimizing all digital media campaigns and programs for agency clients, including platform media buying as well as direct-to-publisher programs, both independently and in support of Senior Analysts
• Developing and maintaining strong relationships with platform and publisher partners in the industry - responsible for following up with, setting up and leading platform/publisher meetings. Analyst will be the main point of contact for maintaining these relationships.
• Handling daily campaign maintenance, including pacing and performance, as well as troubleshooting and optimization
• Assisting in the development of client-facing campaign performance reports
• Contributing to the assessment of media offerings available and the formulation of proposals for new opportunities
• Managing Prisma campaign set up, platform insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
• Trafficking campaign tags into platform environments
• Running the campaign QA process to ensure accurate campaign implementation, pacing, and performance - Daily pacing check-ins will be largest responsibility to ensure campaigns are on track
• Providing monthly auditing reports to agency partners and actualizing bill/pay systems when applicable
• Participating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performance
• Demonstrating diligence, attention to detail, and adherence to best practices throughout the full campaign life-cycle
• Be strategic partner to any off-shore resources - ensure closely aligned on all tasks and partner to share analyst responsibilities

Outside of day-to-day

• Keep up to date on industry trends and send highlights to greater team when applicable
• Handle ad-hoc reporting requests as they come through

• Digital media familiarity or experience in digital roles (internships included)
• Basic knowledge of how digital advertising works and can confidently define programmatic
• Basic knowledge of DSP platforms and active campaign optimization experience is a plus
• The ability to organize and manage detailed work
• Strong analytical thinking, problem solving and mathematical skills
• Excellent communication and writing skills-you’re poised, precise, and above all, kind when relating to others
• Advanced MS Excel skills
• A four-year college degree
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

3.53.5 out of 5 stars 35 West Wacker Drive, Chicago, IL 60601 $60,900 - $66,360 a year