Sales Development Team Lead - Warrington, United Kingdom bas

We are looking for a Sales Development Team Lead to help accelerate AGR’s growth across Europe. This is a dual player-coach role, combining hands-on sales development with the leadership of an international SDR team.

Approximately 50% of your time will be focused on managing, coaching and developing a team of five SDRs working across different markets. The remaining 50% will be dedicated to generating qualified pipeline in your own market and leading by example.

This role is well suited to either a high-performing Senior SDR who is ready to take the next step into team leadership, or an experienced SDR Team Lead who enjoys staying close to day-to-day prospecting and pipeline generation.

You will work closely with Marketing, Account Executives and Revenue Operations to improve outreach, qualification, processes and team performance, directly reporting to VP Growth & Marketing.

TEAM LEADERSHIP RESPONSIBILITIES

• Lead, coach and develop a team of five SDRs across multiple European markets.

• Run regular one-to-ones, coaching sessions, call reviews and performance discussions.

• Support the onboarding and continuous development of new and existing SDRs.

• Track individual and team performance against agreed KPIs and help the team consistently achieve its targets.

• Improve outbound processes, messaging, cadences and playbooks through structured coaching and ongoing testing.

• Build a collaborative, accountable and high-performance team culture.

• Work closely with Marketing, Sales and Revenue Operations to ensure alignment on campaigns, lead quality, qualification and handover.

HANDS-ON SALES DEVELOPMENT RESPONSIBILITIES

• Generate qualified pipeline through outbound prospecting in your assigned market.

• Identify and qualify prospective customers through phone, email, LinkedIn and other channels.

• Engage prospects, understand their needs and book high-quality meetings for Account Executives.

• Maintain accurate CRM data, timely follow-up and strong pipeline hygiene in HubSpot.

• Share market insights and prospect feedback with Marketing, Sales and Product teams.

• Continuously test and improve outreach strategies, messaging and conversion rates.

• Experience as a high-performing Senior SDR who is ready to move into a team leadership role, or previous experience as an SDR Team Lead.

• Native-level fluency in at least one of AGR’s core market languages: British English, Danish, Swedish, Norwegian or Finnish.

• Experience in B2B SaaS or technology sales.

• Strong coaching and mentoring skills, with a genuine interest in developing people.

• Excellent verbal and written communication skills.

• A data-driven approach and the ability to analyse KPIs, identify performance gaps and take action.

• Strong organisational, prioritisation and time management skills.

• Experience using a CRM platform, preferably HubSpot, and modern sales engagement tools.

• A proactive, resilient and hands-on approach suited to a fast-paced international environment.

Hybrid €3,000 - €4,500 monthly Full time NEW