Head of Digital Growth
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Role details
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Job description
Are you an ambitious Digital Marketing Manager, Growth Marketing Manager or Ecommerce Marketing Manager looking for the opportunity to build and lead an entire digital marketing function, driving the growth of a rapidly expanding sportswear brand with genuine progression into senior leadership?
On offer is the opportunity to join a fast-growing bespoke sportswear business supplying over 400 clubs, schools and organisations across the UK and internationally. With ambitious expansion plans, including new product launches and international growth, you’ll take ownership of all digital marketing activity while helping shape the future of the business.
In this role, you’ll develop and execute the company’s digital growth strategy across paid media, SEO, Shopify, email marketing and social media. You’ll work closely with the leadership team to increase brand awareness, generate qualified leads and grow online sales, with the opportunity to build and manage your own marketing team as the business continues to expand.
This role would suit a Head of Digital Marketing, Digital Marketing Manager, Growth Marketing Manager, Ecommerce Marketing Manager, Performance Marketing Manager or Digital Growth Manager with broad digital marketing experience across multiple channels who enjoys taking ownership and driving commercial growth., * Develop and execute the digital marketing strategy
- Manage Google Ads, Meta Ads and paid social campaigns
- Grow and optimise the Shopify ecommerce platform
- Improve SEO performance and website conversion rates
- Manage email marketing and customer automation journeys
- Support new product launches and digital campaigns
- Analyse campaign performance and optimise ROI
- Opportunity to build and lead the in-house marketing team
Requirements
- Experience across digital marketing channels
- Strong Google Ads and Meta Ads experience
- Shopify and ecommerce marketing knowledge
- Good understanding of SEO and content strategy
- Experience using Google Analytics and reporting platforms
- Commercial mindset with strong analytical skills
- Able to work independently and drive growth initiatives
- Commutable to Middlesbrough
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