VodafoneThree - SOHO CVM Manager

As a SOHO CVM Manager you will create and deliver marketing campaigns that drive customer engagement, satisfaction, and business growth. Using channels such as email, SMS, MMS, and app notifications, you’ll turn customer insights into effective communications and take ownership of a key stage of the customer lifecycle.

Working closely with Commercial, Product, and Business Enablement teams, you’ll help shape marketing strategy, build strong business cases, influence decisions, and deliver measurable results against key KPIs.

• You will ensure all updates and proposals clearly show progress, highlight key insights, and include a practical plan for delivery.
• You will support strong working relationships between the Telesales, Digital, and CVM teams, helping improve collaboration and ways of working.
• You will own and deliver customer value management (CVM) plans, ensuring all activity is timely, relevant, and engaging
• You will ensure all customer communications reflect our brand, follow legal requirements, encourage customers to take action, and deliver a positive experience.
• You will track and report on the impact of all marketing communications making clear recommendations on how we can further increase commercial effectiveness and brand engagement.
• You will support the development of marketing automation plans and identify opportunities to improve how we engage customers within SOHO., We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards.

If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website (https://careers.vodafone.com/uk/reasonable-adjustments/) for guidance.

We use AI in different parts of our business to boost innovation, improve efficiency, and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews, but what we really care about is your unique experiences and achievements.

During the interview, we want you to rely on your own knowledge and skills to show us who you really are-your personality, creativity, and abilities. Above all, we’re looking for authenticity and can’t wait to get to know the real you.

• You will have experience working within the SOHO customer segment and a strong understanding of their needs and challenges.
• You will have proven experience in customer marketing, with a track record of delivering measurable ROI and commercial growth.
• You will have strong commercial acumen
• You will have experience applying data management and GDPR requirements to ensure effective governance, compliance, and the protection of customer data.
• You will have experience using marketing technology and CRM systems to deliver effective customer campaigns.
• You will have strong stakeholder management and collaboration skills, with the ability to build effective relationships and work successfully across cross-functional teams.

Pulled from the full job description

• Employee discount
• Company pension
• Paid volunteer time, We care about our people’s success by offering great pay, bonuses, up to 28 days off plus bank holidays, and paid time for charity work. You can personalise our benefits for you and your family, like discounts, vouchers, a pension plan and loads more. We help with your career through our amazing learning tools and top-notch parental leave policies.

We’re here to build a network the UK can count on - one that connects people, places and potential. Because no matter where you live, what your background is, or how you get online - we think everyone deserves the same chance to stay connected, and with VodafoneThree, that future’s being built - today.

We’re creating more than the UK’s best network. We’re helping close the digital divide, empower communities and drive meaningful progress.

We believe that everyone should feel they belong. Whoever you are and whatever your story, there’s space for you here. We’re building a workplace where different perspectives are welcomed, voices are heard, and everyone feels safe to show up as themselves.

You’ll join a team that genuinely cares - about each other, about our customers, and about the future we’re building. From day one, you’ll be welcomed, valued and encouraged to bring your whole self to work.

Why VodafoneThree

Join us and you’ll be at the heart of change. That means building responsibly, investing sustainably and creating opportunities that last.

We’re not just expanding connectivity; we’re reimagining what a connected nation looks like. With £11bn invested in 5G and digital infrastructure, your work will directly power businesses, services, and communities across the country.

You’ll work on real challenges, with real impact, across every corner of the country. Wherever you join us, whatever your role, you’ll be helping to build a future that works better for everyone.

We move at pace, because what we’re building matters - and we’re learning as we go. We’re proud of the progress we’ve made, but we’re just getting started.

Be part of our Business UK function, a team that are revolutionising how customers use technology and connectivity. With our extensive range of products and services, we help all kinds of organisations - from small, local businesses to multi-national corporations - unlocking the potential of new technologies, including 5G, AI and the Internet of Things (IoT).