Global Ecommerce Content Specialist

As a Global Ecommerce Content Specialist, you are responsible for the activation, coordination, and optimisation of content across Stokke.com at a global level.

You ensure a consistent, premium brand experience across all markets by managing CMS implementation, supporting product and campaign launches, and driving efficient content workflows in collaboration with internal teams and external partners., This is a fast-paced, hands-on role where strong ownership and execution are key. You manage multiple parallel content projects, coordinate stakeholders, and ensure timely delivery of high-quality content across markets., Content Activation & CMS

• Manage and activate content across all regions within the CMS
• Own end-to-end content activation from brief to go-live
• Ensure consistency, quality, and alignment with brand guidelines
• Support and train regional teams to enable efficient content execution
• Drive timelines, prioritisation, and stakeholder coordination

PDP & Product Setup

• Support creation and optimisation of Product Detail Pages (PDPs)
• Ensure accurate content, assets, and structure across markets
• Manage product setup in the PIM system, ensuring data accuracy and consistency
• Support the global product launch calendar in collaboration with Marketing

Landing Pages & Campaigns

• Implement landing pages for product launches and key commercial moments
• Translate briefs and wireframes into high-performing pages
• Manage multiple campaigns and content projects simultaneously

SEO & AIO

• Provide SEO guidance (metadata, keywords, structure, internal linking)
• Support optimisation for AI-driven search (AIO)
• Leverage tools (e.g. Similarweb) for traffic, competitor, and content insights

Localisation & Translation

• Manage AI-driven translation workflows
• Coordinate localisation timelines for global rollouts

Agency & Stakeholder Management

• Liaise with external content integration agencies
• Brief, review, and validate deliverables
• Collaborate with Product Marketing, UX/UI, SEO, and regional teams

You are highly organised, detail-oriented, and comfortable managing multiple priorities in a fast-paced environment.

Collaborative & Proactive

You are a strong communicator who works effectively across teams and takes initiative to optimise processes and content performance.

You understand premium brand positioning and are motivated to deliver best-in-class digital experiences.

Experience & Skills

• 3-5+ years of experience in digital content, eCommerce, or digital activation
• Experience managing global websites across multiple markets
• Familiarity with CMS platforms
• Strong understanding of PDPs, landing pages, and eCommerce content structures
• Solid knowledge of SEO
• Experience with AI-driven content or translation tools is a plus
• Strong project management and coordination skills
• Experience with project management tools (Jira, MS Planner…)

Personal Attributes

• Highly organized, detail-oriented, and proactive
• Strong communication and cross-functional collaboration
• Ability to manage multiple priorities in a fast-paced environment
• Sensitive to premium brand positioning

Founded on the west coast of Norway in 1932, Stokke is built on a strong Scandinavian heritage of craftsmanship, quality, and purpose-driven design. For over four decades, our products have championed connection-creating meaningful moments that bring parents and children closer together, while supporting healthy child development.

With global offices in Norway, the Netherlands, the U.S., Germany, France, and Asia, Stokke offers a dynamic and international work environment. We are committed to shaping a better world through confident kids, innovative thinking, and responsible growth.