Marketing Technology Specialist

Sonova Group
Berlin, Germany
2 months ago

Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Working hours
Regular working hours
Job source

Tech stack

Data Structures Working Model 2D Data Layers

Job description

Join our Product & CRO team and take ownership of the MarTech infrastructure that powers our digital marketing across multiple markets. This is a hands-on role where you’ll enable data-driven decision-making by ensuring clean, reliable tracking and analytics across all digital touchpoints. What you’ll do

  • Own the end-to-end implementation and management of GA4 across multiple country setups
  • Design and maintain event schemas, custom dimensions, and data layer mappings
  • Manage and deploy tracking via Google Tag Manager
  • Set up and optimise conversion tracking (server-side & pixel-based, e.g. Meta CAPI, Google Ads)
  • Configure and maintain consent management including geolocation rules and tag blocking
  • Ensure data quality through regular QA, validation, and troubleshooting
  • Document implementations and help stakeholders understand and use MarTech tools effectively

Requirements

  • Hands-on experience with GA4 (end-to-end setup and ownership)
  • Strong experience with Google Tag Manager or similar TMS: ability to deploy and manage tags, triggers, and variables independently
  • Experience with conversion tracking (including server-side tracking - a big plus)
  • Familiarity with consent management platforms (e.g. OneTrust) and GDPR/ePrivacy basics
  • Solid understanding of data structures / data layer (basic SQL is a plus)
  • Ability to manage complex setups (multiple countries, tools, and environments), but explain things in a simple way
  • You’re comfortable working in a fast-paced, evolving environment

Benefits & conditions

What We Offer As one of the world’s leading hearing care providers headquartered in Switzerland, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model. We offer a wide range of opportunities for both your professional and personal development and growth.

  • True ownership of a critical MarTech setup used across multiple markets globally
  • A hands-on role with real impact on business performance
  • A “startup within a corporate” environment: freedom to test ideas and drive improvements
  • 30 days of paid annual leave
  • Subsidized VBB or Deutschland ticket
  • Dedicated learning & development budget and weekly learning time + LinkedIn Learning license
  • Contribution towards your Urban Sports Club membership
  • Mobility allowance for relocation if you are relocating to join our team
  • Corporate Benefits Platform with employee discounts on a variety of products and services via our benefits platform.
  • Pension scheme with employer contribution #LI-NB1

Sonova is an equal opportunity employer.

Apply for this position

This job is hosted externally. Click below to view the full posting and apply.

Apply on indeed.com

Good distractions

Talks and stories from around this role — technically off-topic, practically not.

4:42 min

Building robust data structures with structs and bound functions

Rainer Stropek Rainer Stropek ¡ WWC 2021

1:58 min

Shifting security permissions from applications to the data layer

Neena Thomas Neena Thomas ¡ WWC Europe 2026

1:28 min

Building shared Java modules and analyst targeting platforms

Chris Heilmann +2 ¡ LIVE

4:22 min

Representing domain entities as plain data structures

Dan Lebrero ¡ LIVE

55 sec

Integrating recommended UI architectures with Jetpack Compose

Crístian Viana ¡ WWC 2023

1:51 min

Speaker background in marketing and search metrics

Klaus-M. Schremser Klaus-M. Schremser ¡ WWC Europe 2026

Videos

See all

Related articles

See all