Landing Page Specialist
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Role details
Tech stack
Job description
- Build landing pages in PMC’s custom WordPress CMS using established templates, components, and content requirements.
- Create pages for cities, neighborhoods and districts, destinations and attractions, sports and entertainment venues, airports, and other parking locations.
- Research relevant keywords and search terms for each location.
- Write concise, useful, SEO-friendly copy for each page.
- Apply on-page SEO, including heading structure, title tags, meta descriptions, URLs, internal links, and image alt text.
- Connect relevant parking locations and dynamic content to each page.
- Perform quality checks before publishing.
- Follow an efficient, repeatable page-production process and meet production goals.
- Update existing pages as locations, details, or priorities change.
- Flag opportunities to make the CMS or page-building workflow more efficient.
Requirements
- Experience building or editing pages in WordPress or another content management system.
- Basic keyword research and on-page SEO knowledge.
- Clear, concise copywriting with strong attention to spelling, grammar, and detail.
- Ability to follow templates, brand guidelines, and established processes.
- Ability to work efficiently and maintain quality across a high volume of pages.
- Reliable, self-directed, and comfortable working remotely.
- High school diploma or equivalent.
Employment is contingent upon successful completion of a background check, conducted after a conditional offer of employment. Background information will be reviewed individually and in accordance with applicable law.
Skills
- Experience with local SEO or location-based content.
- Experience with large-scale landing page projects, directories, marketplaces, travel, hospitality, or parking websites.
- Familiarity with Google Search Console or Google Analytics.
- Coursework or training in marketing, communications, or a related field.
Physical Requirements This is a remote position performed in a home or remote office setting. The role requires prolonged periods of sitting, frequent use of a computer, keyboard, and mouse, and consistent visual and auditory engagement with digital communication tools.
Employees must be able to communicate effectively via written and verbal channels and manage multiple systems simultaneously. Reasonable accommodation may be provided to enable individuals with disabilities to perform the essential functions of this role.
Benefits & conditions
Benefits are available after the applicable 11-month measurement period, in accordance with PMC’s eligibility requirements and applicable plan terms.
Fair Chance Hiring PMC considers qualified applicants with arrest or conviction records in accordance with applicable law, including the California Fair Chance Act and, where applicable, the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Initiative for Hiring Ordinance, and the San Francisco Fair Chance Ordinance. Criminal-history inquiries and checks occur after a conditional offer unless otherwise permitted or required by law.
For positions covered by the Los Angeles County Fair Chance Ordinance for Employers, material duties PMC reasonably believes may have a direct, adverse, and negative relationship to certain criminal history include safely operating guests’ vehicles; safeguarding keys, vehicles, and guest property; and interacting safely with guests and coworkers.
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Prepare application
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