Marketing Technology Manager
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Role details
Tech stack
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Job description
Viridien’s martech stack and integrations across platforms and vendors.Individual-contributor role with hands-on ownership, requiring a strong vendor-management mindset, including oversight of external partners, agencies, and technology providers.Manage our marketing automation platform, including workflows for lead management and connectors with CRM (e.g., HubSpot, Salesforce).Implement tagging, tracking, and multi-channel attribution frameworks (e.g., GA4, GTM, UTMs).Ensure compliance with data privacy regulations (e.g., GDPR) and internal/best-practice data governance policies.Develop and drive a 12-month martech roadmap and track and report on performance against KPIs.Mentor team members and support process standardization.QualificationsBachelor’s degree in marketing, communications, or related field.7+ years of experience in Martech (B2B preferred).Proven expertise in managing and integrating CMS platforms (e.g., Drupal), tag managers (e.g., GTM), domain/DNS systems, analytics & UX
Requirements
tools (e.g., GA4, HotJar), marketing automation (e.g., HubSpot), CRM platforms (e.g., Salesforce), performance & SEO tools (e.g., SEMrush, Search Console), compliance & consent tools (e.g., CookiePro).Strong understanding of lifecycle data management, automation, and multi-touch attribution.Excellent project management and cross-functional collaboration skills.Why Work With Us?Competitive salary commensurate with experience.Highly attractive bonus scheme.Initial 22 days of annual leave with flexible buying and selling program.Company pension with generous employer contribution.Well-being: Unmind app for mental health.Flexible benefits platform with discount schemes (gym, restaurants, cinema, etc.).Regular social club events and spontaneous reward events.Cycle purchase scheme.Flexible private medical & dental care programs.Sponsorship of visas and comprehensive relocation packages.Bank holiday swap program.Relaxed dress code policy.Learning and Development: tailored training programs via
About the company
Viridien (www.viridiengroup.com) is an advanced technology, digital and Earth data company that pushes the boundaries of science for a more prosperous and sustainable future. With our ingenuity, drive and deep curiosity we discover new insights, innovations, and solutions that efficiently and responsibly resolve complex natural resource, digital, energy transition and infrastructure challenges.Viridien is seeking a Marketing Technology Manager to lead the design, optimization, and integration of our digital marketing technology ecosystem. This role ensures our martech stack supports marketing and communications strategies aligned with Viridien’s business goals.About the team: You’ll join a dynamic, collaborative Marketing & Communications team that partners closely with Sales and IT. Together, we drive digital acceleration, deliver smarter, more impactful campaigns that deepen client engagement, and elevate Viridien’s brand across key global markets.Key ResponsibilitiesOwn and optimize
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