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World Congress 2025 • Aug 20, 2025 • Session details

The irresistible UX: the psychology of brainwaves and clickbait

Dora Makszy

Where is the line between an irresistible interface and unethical manipulation? Learn how to leverage human psychology to design frictionless experiences that build trust, not dependencies.

The irresistible UX: the psychology of brainwaves and clickbait thumbnail

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Matching moments

1:11 min

Eliminating dark patterns to ensure ethical product design

Yewande Oyebo Yewande Oyebo · Europe 2026 Virtual

2:11 min

The shift from predictable UX to adaptive AI experiences

Madalena Costa Madalena Costa · Europe 2026 Virtual

3:51 min

Integrating ethical responsibility into core UX goals

Marcy Charollois · World Congress 2023

3:21 min

Designing user experiences without traditional user interfaces

Ekaterina Streltsova Ekaterina Streltsova · Europe 2026 Virtual

5:20 min

Designing positive UX friction and transparency

Perf + AI

3:02 min

Navigating design trends and subjective aesthetic choices

Chris Heilmann Chris Heilmann +14 · LIVE

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