WeAreDevelopers Logo WeAreDevelopers
Sign in
For You LIVE
World Congress 2021 β€’ Jul 28, 2021

How Data is Shaping our Games

Johanna Pirker

Data isn't just for monetization; it's the key to perfect gameplay. Discover how behavioral clustering and flow channel analytics help developers map engagement DNA and ethically maximize player retention.

Pause
Mute Enter Fullscreen
#1 about 3 min

Growth of the global games industry and game services

How the expanding market and pandemic-driven gaming surges present new opportunities for behavioral data analysis.

#2 about 5 min

Shifting data analytics from monetization to player experience design

Recognizing games as cultural assets highlights the need to analyze telemetry data for user experience instead of purely for market optimization.

#3 about 7 min

Tracking player controls and assessing social multiplayer gameplay engagement

Monitoring controls adoption and social interactions helps developers identify whether mechanics provide inclusive or frustrating player experiences.

#4 about 6 min

Behavioral profiling and creating custom player types in games

Building feature-based clusters tailored to individual games captures nuances missed by traditional gamer archetypes.

#5 about 7 min

Mapping skill acquisition and detecting drop-offs in game missions

Utilizing archetypal analysis and visual diagrams across mission levels reveals when and why specific player segments abandon games.

#6 about 10 min

Applying social network analysis to map multiplayer relationship structures

Leveraging directed and weighted network graphs exposes the dynamics of in-game friendships and hidden community connections.

#7 about 3 min

Integrating data analytics and machine learning as interactive elements

Incorporating live data and statistics directly into gameplay fosters responsive player experiences and psychological well-being.

#8 about 2 min

Navigating spurious correlations and ethical concerns in data analysis

Identifying automated algorithmic blind spots ensures developers do not inadvertently prioritize harmful or insensitive user metrics.

#9 about 5 min

Overcoming commercial constraints and exploring transparent multiplayer artificial intelligence

Fostering inclusive design improves broad commercial viability while raising ethical questions about transparent multiplayer bot systems.

Matching moments

2:44 min

Analyzing gaming demographics and the cognitive benefits

Johanna Pirker Johanna Pirker Β· World Congress 2025

2:00 min

Analyzing complex social networks within multiplayer games

Johanna Pirker Johanna Pirker Β· World Congress 2025

2:16 min

Clustering player data to understand behavioral profiles and progression

Johanna Pirker Johanna Pirker Β· World Congress 2024

1:00 min

Analyzing long-term friendship retention in online multiplayer games

Johanna Pirker Johanna Pirker Β· World Congress 2022

3:39 min

Finding inspiration for real-world impact through video games

Johanna Pirker Johanna Pirker Β· World Congress 2025

1:48 min

Merging academic research with active game development

Johanna Pirker Johanna Pirker Β· World Congress 2025

More from World Congress 2021

Micro Frontends with Module Federation: Why and How? thumbnail
45:40
about 5 years ago

Micro Frontends with Module Federation: Why and How?

Manfred Steyer

Data Science on Software Data thumbnail
48:10
about 5 years ago

Data Science on Software Data

Markus Harrer

The journey from developer to devops - what i've learnt along the way thumbnail
42:44
about 5 years ago

The journey from developer to devops - what i've learnt along the way

Liam Hurrel, Alireza Chegini

Cross platform Augmented Reality development with React Native thumbnail
40:50
about 5 years ago

Cross platform Augmented Reality development with React Native

Vladimir Novick

How to Build a Monetization Strategy Based on User's in-app Behavior thumbnail
38:59
about 5 years ago

How to Build a Monetization Strategy Based on User's in-app Behavior

Natalie Sieradzki

Angular <> Angular CDK - Awesomeness Combined thumbnail
35:49
about 5 years ago

Angular <> Angular CDK - Awesomeness Combined

Muhammad Ahsan Ayaz

Related videos

How AI is shaping our games thumbnail
31:15
World Congress 2024 β€’ about 2 years ago

How AI is shaping our games

Johanna Pirker

The Future Past of Technology - A Game Developers POV thumbnail
29:27
World Congress 2025 β€’ about 1 year ago

The Future Past of Technology - A Game Developers POV

Johanna Pirker

The Story of Games thumbnail
56:37
World Congress 2021 β€’ about 5 years ago

The Story of Games

Brenda Romero

WeAreDevelopers LIVE - "Fun and games - and all that comes with it", Back to BASIC & more thumbnail
1:13:02
LIVE β€’ about 1 year ago

WeAreDevelopers LIVE - "Fun and games - and all that comes with it", Back to BASIC & more

Chris Heilmann, Daniel Cranney, Johanna Pirker

Building the platform for providing ML predictions based on real-time player activity thumbnail
30:57
World Congress 2024 β€’ about 2 years ago

Building the platform for providing ML predictions based on real-time player activity

Artem Volk, Fabian Zillgens

What AI Can, Can’t, and Shouldn’t do for Games thumbnail
23:12
World Congress 2024 β€’ about 2 years ago

What AI Can, Can’t, and Shouldn’t do for Games

Romero

Related articles

From learning to earning

Jobs that call for the skills explored in this talk.