Head of Marketing Data
Role details
Job location
Tech stack
Job description
mentorship, and leadership to ensure the team achieves departmental and organizational goals. * Data Strategy: Develop and execute a data strategy aligned with marketing objectives and the company's vision. Identify data sources, collection methods, and storage solutions to support growth and marketing initiatives. * Data Quality and Governance: Ensure data quality, accuracy, and integrity. Implement data governance and privacy policies to comply with regulations and best practices. * Customer Insights: Lead extraction of customer insights to inform segmentation, targeting, and personalized marketing campaigns. * Optimization: Design data-driven campaigns and initiatives using customer behavior data to optimize engagement and conversion rates. * Data Products: Lead advanced analytics initiatives, including development of Lifetime Value Models (LTV) and Marketing Mix Models (MMM). * Data Analytics: Oversee development of analytics, dashboards, and reports for campaign performance
Requirements
customer behavior, and market trends. * Data Innovation: Stay updated with emerging technologies and marketing trends to drive innovation within the marketing domain. What You Need To Be Successful * +10 years of experience in a data leadership role, preferably in a fast-paced consumer-tech environment. * Proven experience in developing and executing data products and data strategies. * Strong understanding of data governance, data quality, and privacy regulations. * Experience in leading and mentoring a team of data professionals (Data Analysts, Analytics Engineers, Data Scientists). * Analytical mindset with a passion for using data to solve complex business problems. * Advanced technical skills including deep SQL, with proficiency in Python or R preferred. * Hands-on experience with cloud-based data warehouses and BI tools. * Strong understanding of the Martech stack. * Excellent communication and collaboration skills to work effectively across teams. *
Benefits & conditions
Bias for action and a high-ownership mentality. What's In It For You * Accelerate your career growth by joining one of Europe's most talked-about disruptors. * Competitive benefits including personal development budget, work-from-home budget, discounts for fitness and wellness, language apps, and public transportation. * Premium subscription on your personal N26 bank account, plus subscriptions for friends and family. * Additional day of annual leave for each year of service. * Autonomy and access to cutting-edge technologies within a diverse and collaborative team. * Relocation package with visa support if needed. Who We Are N26 has reimagined banking for today's digital world. Technology and design empower everything we do, building a global banking platform the world loves to use. We eliminated physical branches, paperwork, and hidden fees for an elegant digital experience and supreme savings. We are headquartered in Berlin with offices across Europe and a 1,500-strong team of diverse nationalities. Sounds good? Apply now for this position. Equal Opportunities We recognize that our strength lies in our people and the varied perspectives they bring to our workforce. We strive to build talented and diverse teams to drive our business success and empower our people to reach their full potential. We welcome applications from people of all backgrounds, cultures, genders, sexual orientations, abilities, neurodiversities, and ages. We're committed to an inclusive workspace where everyone is valued and respected. If you need any accommodation during the application process, please email [email protected]. Visit our website to learn more about Diversity, Equity, & Inclusion at N26. Seniority level * Director Employment type * Full-time Job function * Marketing and Sales #J-18808-Ljbffr