Head of Digital
Imperialrecruitmentgroup
22 days ago
Role details
Contract type
Permanent contract Employment type
Full-time (> 32 hours) Working hours
Regular working hours Languages
English Experience level
Senior Compensation
£ 50KJob location
Tech stack
Google AdWords
E-Business
Google Analytics
Tools for Reporting
Job description
We are looking for a Head of Digital to take ownership of paid and organic digital channels, with a strong focus on Google Ads performance. This is a hands on role suited to someone who enjoys being close to the numbers while also shaping overall digital strategy.
You will play a key role in driving online revenue, optimising campaigns, and identifying new opportunities across multiple digital marketing channels.
Headline Responsibilities:
- Own and manage Google Ads campaigns (Search, Shopping, Display, Performance Max) with full responsibility for budget, performance, and ROI
- Plan, execute, and optimise paid media strategies to drive customer acquisition and revenue growth
- Work hands-on across a range of digital marketing channels including: Paid Social, SEO, Email Marketing & CRO
- Analyse campaign performance using Google Analytics and other reporting tools, providing clear insights and recommendations
- Test and scale new channels, audiences, and creatives
- Collaborate closely with internal teams (e.g. ecommerce, creative, operations) to align marketing activity with commercial goals
- Stay up to date with digital marketing trends, tools, and best practices
Requirements
- Proven experience managing Google Ads campaigns in an ecommerce or online retail environment
- Strong hands-on ability across multiple digital marketing channels (not just strategy)
- Experience working with sizeable paid media budgets and performance targets
- Confident using analytics tools to measure, report, and optimise performance
- Commercial mindset with a focus on ROI and growth
- Comfortable working in an office-based role and being part of a collaborative team environment
Benefits & conditions
- Salary of £50,000 per annum
- Bonus scheme linked to performance
- A key role in a growing online business with genuine scope to make an impact
- Office-based role in Teesside with a close-knit, fast-moving team