Data Analyst

As a Data Analyst, youll provide accurate, trusted insights that inform decision-making across marketing, sales, enrolment, retention, and partner performance. Youll lead data collection, reporting, and analysis across the full student lifecycle, ensuring our decisions are grounded in evidence and aligned to our strategic goals.

Working closely with Marketing, Sales, Enrolment Services, University Partnership Directors, Partner Support, Finance, IT, and the Senior Leadership Team, youll help teams understand performance clearly and improve it continuously always acting with integrity and accountability., * Identify trends, patterns, and opportunities through advanced analysis

• Support transformation initiatives including AI-enabled analytics, Data Lakes, and CRM enhancements
• Help evolve reporting from descriptive to predictive and self-serve insights, * Deliver actionable insights that improve enrolment, retention, and operational efficiency
• Track and optimise performance metrics such as conversion rates, ROI, and cost-per-enrolment
• Translate complex data into clear recommendations that drive measurable outcomes

Teamwork

• Collaborate across Marketing, Sales, Enrolment Services, Partner Support, Finance, IT, and SLT
• Work closely with data specialists across HEPs international teams
• Share knowledge, coach others, and promote best practice in data-led decision-making

What Youll Be Doing

• Analyse marketing, enrolment, and operational data to evaluate performance and ROI
• Build and maintain Power BI dashboards and regular reporting
• Support segmentation, experimentation, and performance optimisation
• Ensure data quality across systems including Salesforce, Google Analytics, Matomo, and Pardot
• Present insights clearly through dashboards, reports, and presentations
• Contribute to business planning, forecasting, and strategic reviews

Do you have experience in Power BI?, * Degree in Business, Data Analytics, or a related field

• Strong experience with Power BI and Excel/Google Sheets
• Ability to connect multiple data sources into meaningful insight
• Experience with attribution modelling, lead quality analysis, or performance analytics
• Strong critical thinking, attention to detail, and communication skills
• A collaborative, growth-focused mindset aligned to HEPs values

Why Join HEP? Youll be joining an organisation committed to expanding access to high-quality, affordable, workforce-related higher education. Your work will directly support our partners success and the futures of thousands of students. At HEP, data isnt just reported its used. If youre motivated by purpose, impact, and collaboration, wed love to hear from you.