Senior Paid Media Analyst
Role details
Job location
Tech stack
Job description
As a Paid Media Manager, you will be the driving force behind the growth of some countries' paid search, app campaigns and potentially other activity, running analysis and helping TheFork stay abreast of the latest in tracking and measurement, working with AI and relevant tools., * Setting up campaigns, reporting and optimising towards achieving the company's objectives for both Paid Search and App Campaigns, with a possible
- Analysing data and investigating looking beyond advertising platform metrics (website/app behaviour, product, databases, etc.) to draw actionable insights.
- Identifying growth opportunities on the channels managed and beyond
- Designing robust tests to improve and innovate.
- Owning projects like adoption of tools or features in the tools we work with that will enable innovation and growth (e.g. functionalities of Search Ads360 that we don't currently use, automation of processes, etc).
- Liaising with other marketing teams (Local & Central) and higher management, communicating performance progress, key initiatives and recommendations.
Requirements
Do you have experience in Scripting?, * +5 years of relevant experience (agency-side / SaaS appreciated, SSC companies experience not considered)
- Fluency in English.
- Analytical and data driven, skilled at drawing actionable insights
- Good project management skills.
- Team player.
- Driven and self-motivated, with a desire to learn.
- Expert level in Excel, Google Ads, working experience with Google Analytics,, Feeds management tools.
You Can Impress With These Additions
- Other languages besides English appreciated
- Scripting languages/SQL, and experience in setting up ads tracking.
- Experience working with GMPs
Benefits & conditions
A permanent contract (that can be useful in life)
- ️ Flexible working environment (2 days home office per week + up to 4 total weeks additional flexibility during the summer period and in December to work fully remotely)
Competitive fixed salary and bonus
Lunch vouchers available for each working day (because yes, we like to try our best restaurants)
International teams and a multicultural environment spanning 10 offices across Europe
Highly inclusive working environment
- ️ Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities, family support, travel etc
Continuous learning and development programs
Free access to the Calm app to help you build resilience wherever you are in your mental health journey
Dedicated parental leave and caregiver leave policies (12 weeks fully paid)
- A program dedicated to helping you have the best work/life balance
Health insurance fully covered by the company
Life & Disability Insurance at no cost to the employee
Amazing offices with dining, a coffee point on each floor, and leisure area
Team building events
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