Website Owner (UX design, CMS & Growth Strategy)
Role details
Job location
Tech stack
Job description
We're looking for a Website Owner to lead the strategy, content management, optimisation and execution of Gain's global website. You will own the website as a core growth channel - responsible for its UX/UI, performance, CRO programs, analytics, content integrity, SEO/AEO, and ongoing optimisation. You'll combine strategic thinking with hands-on execution, leveraging the latest AI technology and ensuring the site continuously evolves to reflect our positioning as the Private Markets Super App and drives measurable impact. You must be equally comfortable shaping strategy and executing, maintaining content in Framer.
What will you do?
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Own the end-to-end website strategy aligned to brand positioning and demand generation objectives
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Ensure the website conveys trust, credibility and premium positioning to a global audience
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Drive continuous optimisation to improve engagement, demo conversion and measurable SQL impact
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Lead UX/UI design across the site to improve clarity, navigation and conversion pathways
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Build and optimise landing pages for campaigns, ABM, webinars and product launches
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Improve form UX, CTA placement, content hierarchy and messaging clarity
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Maintain exceptional attention to detail across layouts, typography, motion, responsiveness and accessibility
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Build and manage all pages and CMS updates directly in Framer, ensuring clean structure and scalable components
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Proactively maintain and update all website content
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Collaborate with front-end engineer on advanced enhancements where required
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Own GA4 reporting and interpretation of website performance
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Usability testing through analysing user behaviour, traffic sources, regional trends and engagement metrics
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Identify optimisation opportunities based on performance data
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Deliver monthly performance reports with insights, recommended improvements, A/B testing plans and longer-term strategic initiatives
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Ensure site architecture, content structure and metadata support discoverability
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Partner with content and digital teams to implement SEO and AEO best practices
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Identify organic growth opportunities through keyword and intent analysis, * Clear, consistent brand positioning delivered through a premium web experience
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Strong engagement across core web pages
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Continuous, data-led optimisation improving conversion, SEO performance, speed and usability
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Efficient page builds and campaign deployments with reduced time-to-launch
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Consistent delivery of key projects and OKRs within agreed timelines
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Proactive ownership mindset, with strategic recommendations driven by performance data and strong cross-functional collaboration
What do we offer?
- The opportunity to play a key role at a high-growth fintech scale-up with an international footprint
- Competitive base salary and annual bonus linked to your performance
- Attractive benefits including health & wellbeing and remote working allowance, learning & coaching benefits, etc.
- Flexible hybrid working model with at least 2 days per week in our Amsterdam office
- Healthy work-life balance allowing for planability and personal commitments
- Chance to grow with the company gaining increasing responsibilities, supported by lots of coaching and a feedback-driven approach
- Tremendous learning and career progression opportunities
- International environment with hubs in New York, London, Amsterdam, Frankfurt, Warsaw, and Bangalore
- Culture of trust, ownership and standard of excellence and a fun working atmosphere with regular outings and events
- Post product-market fit and aspiring unicorn status - this is an excellent time to join & grow with us!
Join Gain and help us achieve our vision as the Private Markets Super App. This is the perfect time to become part of a dynamic and ambitious team working towards unicorn status.
Requirements
Do you have experience in Usability?, Do you have a Bachelor's degree?, * 3-5 years of experience owning the website for a high-growth B2B SaaS, data, or fintech company
- Deep hands-on expertise in Framer (essential), with experience managing scalable CMS environments
- Strong competency and experience with Figma and Adobe Creative Cloud
- Proven experience driving CRO strategy and implementation, with a strong test-and-learn mindset
- Advanced understanding of GA4 and user behaviour analysis, including experience with heatmapping tools (e.g. Hotjar)
- Strong UX/UI design capability, with exceptional attention to detail and a clear design sensibility
- Data-first and commercially minded, with a clear understanding of web performance metrics
- Ability to turn insights into shipped improvements quickly in a fast-paced environment
- Comfortable working autonomously with full ownership mindset and strong organisational skills
- Solid understanding of technical SEO/AEO principles
- Familiarity with ABM-led website personalisation (preferred)
- Fluent in English (written and verbal)