CRM Strategist

CRM Strategy & Client Leadership

• Own the CRM strategy for a new enterprise account, acting as senior client lead
• Shape the lifecycle marketing roadmap across multiple markets and stakeholders
• Translate business goals into CRM programmes that drive revenue impact

Lifecycle & Journey Design

• Define and optimise end-to-end lifecycle journeys (nurture, upsell, retention)
• Lead the development of trigger-based workflows and automation frameworks
• Ensure journeys are built around customer intent, behaviour, and funnel stage

Email, Personalisation & Experience

• Oversee HTML email strategy and modular template systems
• Drive dynamic content and personalisation strategies at scale
• Ensure creative and messaging is aligned to conversion and CX best practice

Data, Automation & Platform Direction

• Lead segmentation, targeting, and automation strategy within a Dynamics ecosystem
• Oversee platform evolution and migration from Eloqua to Dynamics
• Drive improvements in data quality, efficiency, and automation maturity

Performance, Insight & Optimisation

• Define measurement frameworks linking CRM activity to revenue outcomes
• Use insight to continuously optimise journeys, messaging, and performance
• Elevate CRM from campaign execution to commercial growth driver

Governance & Delivery Oversight

• Establish scalable governance, QA, and delivery frameworks
• Ensure compliance with GDPR and consent management best practice
• Align internal teams and stakeholders around a clear operating model, SENIOR DATA STRATEGIST (CRM)London (Remote) with monthly travel to BristolSALARY - £50,000-£65,000The CompanyThey are a specialist CRM agency with experience delivering customer-first strategies for major household names. They are entering a new phase of growth, and have a...

• Experience as a CRM Strategist / Senior CRM Lead / Digital Director within a B2B agency
• Strong track record delivering complex, multi-market CRM programmes
• Deep expertise in lifecycle xgikmsk marketing, customer journeys, and marketing automation
• Experience leading client relationships and strategic programmes
• Experience with Dynamics, Eloqua, Salesforce or similar platforms
• Strong understanding of data, segmentation, and personalisation strategies
• Comfortable balancing strategy, client leadership, and delivery oversight, Are you an experienced CRM Strategist / CRM Lead / Digital Director with a B2B marcom agency background, looking to make an impact? We're partnering with a leading B2B marketing agency to hire a Senior CRM Strategist to take full ownership of a high value enterprise client..., PAID MEDIA CREATIVE STRATEGIST - AGENCY SIDE While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required. We're hiring an ambitious Performance Marketing Creative Strategist to...

Job Description The following information provides an overview of the skills, qualities, and qualifications needed for this role. Senior AD (Client Growth & Paid Social) Salary: £65,000 + bonus. Hybrid - London A fast-growing independent creative performance agency is...

We're partnering with a leading B2B marketing agency to hire a Senior CRM Strategist to take full ownership of a high value enterprise client account leading the strategy and delivery of a global lifecycle CRM programme, with a clear mandate to improve conversion and drive measurable commercial outcomes. The role is based in London - offers hybrid working and reports into the Head of Strategy., Our client is a rapidly growing boutique life science consultancy, founded in 2019 to support organisations in driving innovation across all aspects of their business. If you are interested in applying for this job, please make sure you meet the following requirements as..., WE ARE In order to make an application, simply read through the following job description and make sure to attach relevant documents. With over 30 years of experience in digital software development and consulting, SoftServe is a global company in solving complex business...