Copywriter & AEO Specialist
Role details
Job location
Tech stack
Job description
As discovery shifts toward AI-driven answers and synthesized insights, we're looking for a Senior Copywriter & AEO Specialist in Barcelona to ensure our ideas are not just published but found, trusted, and influential.
At Concentrix, we invest in your growth with continuous learning, cutting-edge tools, and opportunities to lead high-impact, visible work.
What you will do in this role
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Lead the creation of high-impact long-form content (POVs, white papers, research reports, executive briefs, keynote scripts) that builds credibility and drives business growth.
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Translate complex and emerging topics into clear, compelling narratives for senior audiences, independently researching and synthesizing insights.
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Apply AEO, GEO, and SEO best practices to ensure content is discoverable, citable, and optimized for search engines and AI-driven platforms.
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Partner with creative strategy, marketing leaders, and SMEs to shape narratives, validate insights, and align content with broader campaigns.
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Own content projects end-to-end, balancing speed, quality, and strategic intent in fast-paced environments.
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Continuously improve content performance using data, feedback, and GenAI tools, ensuring originality, accuracy, and responsible AI usage.
Requirements
8+ years of experience in copywriting, with a strong focus on long-form B2B thought leadership.
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Proven ability to research and write about complex topics independently across industries.
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Strong experience with AEO, GEO, and SEO, particularly in AI-driven discovery environments.
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Exceptional writing, storytelling, and editorial skills, with the ability to craft persuasive narratives for senior audiences.
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Highly autonomous, proactive, and comfortable working in fast-paced, ambiguous environments.
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Strong communication and presentation skills, with the ability to collaborate effectively with stakeholders and adapt messaging across formats.