Paid Social Specialist

• Develop, monitor and evaluate paid social media campaigns and strategies
• Identify target audiences and understand where and how to reach them
• Manage paid social budgets, pacing, and tracking to ensure complete delivery while reaching client goals and KPIs (inclusive of trafficking and campaign optimizations)
• Create data-driven insights using client-facing dashboards, paid social platforms and website data
• Follow industry best practices and incorporate them into campaign strategies
• Deliver online and digital reporting to executive management and internal teams as it relates to budget, campaign performance and testing results on a weekly, monthly and quarterly basis
• Present performance reports and strategy recommendations to clients, as needed
• Build and maintain an understanding of current topics in Social Media, web analytics, data management, tools and technologies related to teams core responsibilities

Mindgruve is seeking a self-motivated, results-driven Paid Social Specialist. Our ideal candidate will proactively identify opportunities within the Paid Social space while staying up to date on the latest trends and best practices within the industry. We are seeking candidates who are located near one of our US offices, can work EST hours and be in-office three days a week., * A 4-year college degree and 1-3 years of paid social media planning and/or buying experience at an advertising agency, and/or consulting firm, and/or corporate marketing department in an analytical or marketing capacity

• Experience managing paid campaigns across various social media platforms (Required - Meta, TikTok; Preferred - Pinterest, LinkedIn, Reddit, etc.)
• Exposure to various mediums preferred (Digital, Paid Search)
• Familiarity with Campaign Manager 360 or comparable ad serving technology
• A detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth
• Exposure to Big Data and the challenges associated with harnessing data to drive insight
• Ability to work both independently and in a team environment
• Professional and personal integrity
• Excellent verbal and written communication skills
• Must be able to work EST hours

Compensation will be commensurate with experience. Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if you're bilingual in Spanish and/or Portuguese.)

We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose - accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek's 75 Fastest Growing Companies, we're constantly looking for "A" players to join our team. The rapid growth is attributed to our strongest asset - our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect - you'll fit right in.