Sales Development Lead
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Role details
Tech stack
Job description
We’re hiring a Sales Development Lead to build and fuel Ivy Camps’ national pipeline of school and district partnerships. This is the engine room of the sales motion: you find the districts, qualify the opportunity, and get a meeting on the Partnerships Director’s calendar. You won’t carry the close. You’ll make sure the pipeline never runs dry, and that every meeting that gets booked is worth having.
What You’ll Do
- Build and manage top-of-funnel outreach to school and district decision-makers: identifying targets, researching funding sources and buying signals, and running multi-channel prospecting (email, phone, LinkedIn, etc.).
- Qualify inbound and outbound leads against Ivy Camps’ ideal customer profile, routing only real opportunities into the pipeline.
- Book qualified meetings for the Partnerships Director, with enough context ( district size, funding source, timeline, key stakeholders, etc.) that the first conversation starts warm, not cold.
- Own and maintain CRM hygiene for the top of funnel: activity logging, lead status, and conversion tracking from first touch to meeting booked.
- Run and iterate on outbound sequences and messaging, using A/B tests to improve response and meeting-booked rates.
- Track down the open-to-meeting conversion bottleneck relentlessly. Closing it is the core measure of success in this role.
- Partner closely with the Partnerships Director on target account lists, seasonal selling calendar, and lead scoring criteria as Ivy Camps’ hub-and-spoke expansion moves into new states.
- Represent Ivy Camps’ first impression. Every district’s first contact with Ivy Camps should feel premium, informed, and worth their time.
Requirements
- 2+ years in sales development, business development, or lead generation, B2B or B2G preferred; education/after-school/childcare experience a strong plus.
- A track record of hitting outbound activity and meeting-booked targets, not just activity for its own sake.
- Comfort with CRM discipline. This role lives and dies by clean pipeline data.
- Sharp written communication; you can write a cold email that gets opened and answered.
- Resourcefulness: comfortable researching a district’s funding situation and priorities before ever picking up the phone.
- Bonus: familiarity with school district procurement cycles, Title I / 21st CCLC funding, or public-sector sales norms.
About the company
Ivy Camps brings premium, hands-on enrichment into the after-school hours, the 3-to-6 PM window where kids need more than supervision, and schools need a partner they don’t have to manage. We bring the curriculum, the instructors, and the materials, fully staffed and ready to run. Partners get an enrichment program their families will love., This role sits at the front line of Ivy Camps’ growth. Every signed district starts with a meeting this person booked. It’s a clear path into a closing role (Partnerships Director) for someone who proves out the pipeline.
Ivy Camps USA is an equal-opportunity employer.
Pay: $55,000.00 - $65,000.00 per year
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