Social Media Specialist

We are looking for a creative Social Media Specialist with strong Tik Tok to support our brand presence through engaging digital storytelling in Long Beach, California. This is a Contract position for someone who enjoys combining content creation, publishing, and audience interaction across key social platforms. The ideal candidate will help shape platform-specific content, monitor performance trends, and contribute ideas that strengthen community engagement and overall social strategy.

Responsibilities:

• Develop and post original organic content tailored for Instagram, Facebook, Pinterest, and future expansion to TikTok.

• Produce social-first photo and video assets that reflect the brand’s visual style in both office and production environments.

• Contribute to pre-production planning by helping generate concepts, gather creative inspiration, identify locations, and support talent coordination.

• Oversee day-to-day interaction with followers by responding to comments and direct messages in a thoughtful, on-brand manner.

• Track social performance metrics and compile insights that inform reporting and improve future content decisions.

• Maintain a consistent publishing cadence that aligns with campaign priorities and audience engagement goals.

Requirements * Hands-on experience managing social media channels for a brand, company, or agency environment.

• Strong ability to create social media content that is visually engaging and aligned with brand identity.

• Understanding of organic social media strategy and best practices across multiple platforms.

• Experience supporting social media campaigns from planning through publishing and community interaction.

• Ability to interpret social media analytics and use performance data to recommend content improvements.

• Strong written communication skills with the ability to adapt tone for audience engagement across social media channels. Innovation starts with people.®

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