Team Chevy, Social Media Specialist
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Prepare application
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Role details
Tech stack
Job description
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Content Planning & Campaign Support
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Lead andassistin developing evergreen and racing-focused social strategies and content that align with brand pillars, race education, seasonal motorsports calendars, and event-specific needs.
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Support best-in-class social campaigns that reflect Chevrolet and Team Chevy priorities and key customer demographics.
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Content Calendar & Channel Management
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Help manage always-on and race-weekend content calendars for Team Chevy social channels.
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Coordinate with cross-functional teams, legal, and external and agency partners to ensuretimelyapprovals and delivery of content.
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Ensure content is formatted andoptimizedfor platform-specific best practices, with a strong emphasis on real-time race coverage and live event storytelling.
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Racing Coverage & On-Site Support
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Support live coverage at key race events, capturing and coordinating real-time content from the track to social channels.
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Collaborate with teams and partners on-site to bring the Team Chevy story to life in social-friendly formats.
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Community Development & Engagement
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Support the growth of loyal Team Chevy communities across platforms by engaging fans, creators, drivers, teams, and partners.
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Assistwith influencer relationships and user-generated content (UGC) initiatives to foster advocacy within themotorsportscommunity.
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Project & Stakeholder Management
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Help organize and track workstreams with internal teams and agencies for content planning, race-weekend execution, timelines, and deliverables.
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Monitor progress of social initiatives to ensure all milestones and publishing deadlines are met To view full details and how to apply, please login or create a Job Seeker account
Requirements
The General Motors Global Social Marketing team is seeking a motivated, detail-oriented Social Media Specialist to support the social media and brand engagement efforts for Team Chevy and Chevrolet’s motorsports programs. This role sits within the Social Media Marketing organization and focuses on managing Team Chevy social channels, day-to-day activity, and racing coverage.
As a social-first thinker with a passion for motorsports and digital trends, you will help manage content calendars, collaborate with internal teams and agencies, and foster a loyal, engaged racing community. Your experience in social media execution will help elevate the Team Chevy social presence and deliver against key KPIs including reach, engagement, and brand loyalty.
Apply for this position
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Prepare application
- Draft this with your agent
- Open in Claude
- Open in ChatGPT
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