MarTech Data Engineering Lead (Customer Data Platform)

The Data Engineering Lead helps build our MarTech platform. Data is the foundation that drives all our MarTech use cases. As Engineering Lead, you will shape the data engineering and integration strategy. You will work closely with business users, data analysts, and data scientists to understand use cases, and collaborate with architecture to translate them into solutions for engineers to implement.

5+ years of experience working with a Customer Data Platforms (CDP).

Proven experience defining customer identity, profile unification and audience strategies.

Strong understanding of customer data activation and omnichannel marketing ecosystems.

Experience with CDPs which have a flexible/open schema is a plus.

Data Architecture & Engineering

Strong Data Engineering background.

Experience designing scalable data integration architectures.

Solid understanding of:

• Data modelling

• Customer identity resolution

• Data governance

• Data quality frameworks

• Event-driven architectures

• API-based integrations

Experience working with cloud-based data platforms such as Google GCP

Technical Leadership & integration

Experience leading (engineering) teams

Experience translating business requirements into solutions for teams to implement

Ability to interact with business users and architecture

Experience integrating CDPs with:

• CRM platforms

• Marketing Automation platforms

• Analytics platforms

• Consent Management platforms

• Customer Engagement solutions

Ability to working together with and challenge vendors and review technical designs

Soft Skills

Strong communication and presentation skills.

Ability to explain complex technical concepts to non-technical stakeholders.

Excellent analytical and problem-solving capabilities.

Strong ownership and accountability.

Commitment to teamwork and Agile ways of working.

Ability to work in complex international environments.