Paid Social Specialist
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Role details
Tech stack
Job description
- Launching and optimizing advertising campaigns on Meta and TikTok.
- Continuously testing and rotating creatives.
- Monitoring and analyzing campaign performance, tracking KPIs, and identifying growth opportunities.
- Conducting experiments to refine strategies and creative approaches.
- Contributing data-driven insights to the creative development process.
- Managing tracking, reporting and automation of campaign performance.
- Presenting actionable insights and performance results to key stakeholders.
Requirements
- 3+ years of experience in performance marketing with a focus on Meta and TikTok.
- Experience working with analytical systems (BI, Tableau or similar).
- Very good understanding of digital data analytics.
- Advanced knowledge of Excel/Google Spreadsheets.
- Fluent proficiency in English.
Preferred (Nice-to-Have)
- Degree in engineering, computer science, another technical field, or equivalent experience.
- Experience in beauty/wellness/health industry.
- Proficiency in German, Dutch, French, Swedish, Italian, Spanish.
About the company
Join Impress - Europe’s Leading Health-Tech Innovator!
We believe everyone deserves a smile they’ll love . As the largest Ortho clinic chain in Europe, we combine cutting-edge tech with expert care, revolutionizing invisible orthodontics since 2019.
With 120+ clinics across 10+ countries and rapid growth, we’re improving lives worldwide., Why You’ll Love It Here
- Be part of a company where performance marketing isn’t just important - it’s the engine driving our success.
- Lead ambitious, high-budget campaigns across 10+ countries, cementing our position as a DTC leader.
- Get full support from our top-tier creative, dev, and design teams, along with high-level backing from Meta and TikTok teams.
- Join a dynamic, innovative team committed to growth, results, and making people smile - literally.
At Impress, diversity powers our success . We encourage applicants of all backgrounds to apply and join us in shaping smiles around the world.
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Prepare application
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- Open in Claude
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