eCommerce Content Merchandiser

Lancaster Archery Supply
Leacock-Leola-Bareville, PA, United States
about 1 month ago
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Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Experience level
Experienced
Experience required
2 years minimum
Working hours
Regular working hours
Job source

Tech stack

Microsoft Office Netsuite Web Platforms Large Language Models Netsuite Erp

Job description

The eCommerce Content Merchandiser will be a talented, detail-oriented individual who proactively organizes unique product content that drives traffic and enhances the online shopping experience for archers worldwide. They’ll collaborate closely with the eCommerce Project Manager and cross-functional teams (including Customer Service and Marketing) to deliver exceptional merchandising and product presentations. This on-site role plays a key part in populating and optimizing product data, upselling features, and merchandising strategies within our NetSuite ERP system and website. They’ll help ensure accuracy in merchandising and product display surfaces and help optimize the customer journey for conversions., * Merchandise, document, and analyze unique product upsells and cross-sells based on seasonality, inventory levels, and sales performance data.

  • Curate additional buying options on product pages to improve inactive item sell through rates while driving sales.
  • Write and populate engaging, SEO/AEO/GEO-optimized “Why We Like This” sections and other product-specific content to create standout, LLM-friendly content for our website.
  • Analyze customer site-search data to optimize on-site search; refine product names, keywords, attributes, and filters for better discoverability.
  • Enrich product attribute data points and map data web platform to enhance product filtering and faceting.
  • Monitor and reduce zero-search-results instances by crafting tailored search solutions that guide retail customers to the right products.
  • Populate and organize detailed product “Specifications” in NetSuite ERP to improve the web shopping experience.
  • Develop persuasive content for product listing pages in alignment with our broader content and merchandising strategies.
  • Perform QA on product titles, descriptions, imagery (including alternate views), and overall presentation to ensure accuracy and an optimal user experience throughout the product lifecycle.

Requirements

  • 2-4+ years of experience in an eCommerce role focused on product listing, content creation, or merchandising.
  • Strong computer skills with proficiency in the Microsoft Office suite.
  • Knowledge of archery products and a genuine enthusiasm for the outdoors/archery community.
  • Excellent organizational and time-management skills; proven ability to prioritize, schedule, and track multiple initiatives in a dynamic environment.
  • Strong communication skills, including clear writing, effective speaking, and active listening.
  • Familiarity with NetSuite and basic HTML knowledge.

Benefits & conditions

Pulled from the full job description AD&D insurance 401(k) Employee discount Dental insurance Life insurance Disability insurance Paid holidays, Medical eligible 1st of the month after date of hire

Dental eligible 1st of the month after date of hire

Vision eligible 1st of the month after date of hire

401K

Paid Vacation

Paid Holidays

Paid Sick

Life Insurance and AD&D

Short Term & Long Term Disability Insurance

Employee Discount

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