Website Manager

CUSTOM DIGITAL DESIGNS LP
Lyle, WA, United States
18 days ago
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Role details

Contract type
Permanent contract
Employment type
Part-time (≤ 32 hours)
Compensation
$35,360.0
Working hours
Shift work
Job source

Tech stack

HTML A/B Testing Ad Management Adobe Illustrator Adobe Photoshop Adobe Creative Cloud Google AdWords Ahrefs Site Explorer Cascading Style Sheets (CSS) Digital Technology Google Analytics Automation of Marketing
+7 more
SQL Databases Web Analytics Web Performance Optimization WordPress Google Tag Manager Banner Advertisement Facebook Ads Api

Job description

  • Manage and update website content using content management systems such as WordPress, ensuring accuracy, relevance, and consistency across all pages.
  • Implement SEO best practices utilizing SEO tools and keyword research to improve organic search rankings and increase visibility.
  • Optimize website performance through conversion rate optimization techniques, A/B testing, and user experience enhancements.
  • Develop engaging content including graphics, banners, and multimedia using Adobe Creative Suite (Photoshop, Illustrator) to attract and retain visitors.
  • Coordinate paid advertising campaigns across platforms like Google Ads (Google AdWords), Facebook Advertising, and social media marketing channels to drive targeted traffic.
  • Monitor web analytics reporting using Google Analytics, Google Tag Manager, and other analytics tools to track performance metrics and generate actionable insights.
  • Oversee technical aspects of website management such as HTML, CSS, web analytics integration, and troubleshooting issues promptly.
  • Collaborate with marketing teams on digital campaign setup, email marketing initiatives, SEM strategies, and marketing automation efforts to maximize outreach.
  • Conduct regular keyword research and SEO audits to refine strategies for improved search engine rankings.
  • Manage web analytics data to evaluate campaign effectiveness and inform future marketing efforts in performance marketing and paid search marketing.

Requirements

  • Proficiency with content management systems like WordPress along with technical skills in HTML, CSS, SQL, and website management tools.
  • Strong knowledge of SEO tools, keyword research techniques, web analytics reporting (Google Analytics), and marketing analytics platforms.
  • Experience with digital marketing campaign setup including Google Ads (Google AdWords), Facebook Advertising, SEM (Search Engine Marketing), paid advertising campaign management, and social media advertising campaigns.
  • Skilled in graphic design using Adobe Photoshop and Adobe Creative Suite for content creation that enhances visual appeal.
  • Expertise in web analytics tools such as Google Tag Manager for tracking user behavior and campaign performance.
  • Familiarity with e-commerce platforms and content creation strategies that support online sales growth.
  • Ability to manage multiple projects simultaneously while maintaining attention to detail in website updates and digital campaigns.
  • Strong understanding of social media management across various platforms along with experience in social media marketing strategies.
  • Knowledge of marketing automation tools to streamline campaigns and improve customer engagement efforts.

Join us as a Website Manager if you’re passionate about harnessing the power of digital technology to create engaging online experiences! Your technical skills combined with your creative flair will be instrumental in shaping our digital landscape while contributing directly to our growth objectives. This is an exciting opportunity for motivated professionals eager to make a meaningful impact through innovative website management and strategic digital marketing initiatives!

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